Senior Marketing Manager

3 weeks ago


Charlotte Bay, Australia AccruePartners Full time

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  • At AccruePartners, we're in an exciting phase of growth and evolution—expanding beyond traditional staffing into a broader portfolio of talent solutions that meet the dynamic needs of today's businesses.
  • Forward thinking team that's redefining how companies attract, hire, and retain top talent using blended talent models. We are setting the pace on talent solutions in the Carolinas.
  • Hands-on, Empowering Leadership: Our Principal Partners and Leadership Team are actively involved in your success—offering high-touch mentorship, ongoing training, and a culture of accountability that fuels professional growth.
  • Regional Roots, National Reach: With a strategic focus on mid-market and enterprise clients in the Carolinas and Southeast, we've organically expanded our footprint to support companies in 42 states and counting.
  • Award-Winning Reputation; Proud recipient of ClearlyRated's Best of Staffing Diamond Award—recognized for Client and Candidate Satisfaction 10 years running, a distinction earned by less than 2% of staffing firms nationwide.
  • Forbes Top Executive Search Firm honoree for six consecutive years, reinforcing our commitment to excellence and results.

WHAT THIS ROLE OFFERS YOU:

  • Be part of something new yet backed by 23+ years of proven success as an industry leader.
  • Join our fast-growing organization consulting practice, built on the solid foundation of our established staffing and executive search model. It's the best of both worlds: startup energy, legacy credibility.
  • A Results-Driven, No-Nonsense Culture; We're all about delivering real value—whether it's to our colleagues, candidates, or clients. We move fast, stay focused, and care deeply about outcomes.
  • Opportunity to partner with a smart, specialized team; AccruePartners is powered by six specialized disciplines—each led by a subject matter expert with deep domain knowledge.
  • A Business Built for What's Next; From tech-enabled recruiting tools to ongoing process innovation and professional development, we're continuously investing in people, platforms, and performance.
  • Drive high impact marketing initiatives that directly fuel business growth

LOCATION:

Hybrid in Charlotte - 3 days in office, 2 days remote

WHY THIS ROLE IS IMPORTANT

  • Participate as a player-coach, leading operations, strategy, execution, and creative direction of brand marketing efforts.
  • Optimize marketing technology campaign execution and performance tracking.
  • Develop and manage campaign operation workflows
  • Define, monitor and report on key marketing performance metrics
  • Own and evolve brand identity, ensuring cohesion across all visual and messaging touchpoints.
  • Oversee digital channels (LinkedIn, YouTube, Instagram) with engaging, value-driven content aligned to company values.
  • Lead internal and external event marketing strategy to enhance brand visibility and audience engagement.
  • Drive multi-format content creation (whitepapers, blogs, infographics, video, podcast, email) supporting SEO/AI SEO thought leadership, and demand generation.
  • Manage the company's podcast in partnership with a production agency—overseeing planning, guest coordination, promotion, and performance.
  • Develop and monitor marketing performance dashboards, report on campaign effectiveness, and lead optimization efforts.
  • Partner with external vendors and internal sales/delivery teams to ensure aligned messaging and audience relevance.
  • Collaborate with leadership on presentations, internal communications, and sales enablement materials.
  • Mentor and manage a Marketing Coordinator, fostering their growth across content, social, campaigns, and reporting.

THE BACKGROUND THAT FITS

  • 6+ years of experience in B2B marketing leadership, ideally in professional services, consulting, or staffing.
  • Proven ability to manage all marketing operations and brand execution across digital platforms with hands-on experience using Adobe Creative Suite, Canva, and similar tools.
  • Deep expertise in content marketing, SEO, social media strategy, and marketing automation.
  • Experience launching or managing branded podcasts or similar media platforms is a strong plus.
  • Strong collaborator experienced in working with executives, sales, and creative agencies to align messaging with business objectives.
  • Excellent communication and project management skills with a track record of delivering successful multi-channel campaigns.
  • Strategic, creative self-starter with a passion for innovation, brand building, and continuous improvement.
  • Thrives in a small, tight-knit team environment and is comfortable juggling multiple high-priority projects in a fast-paced, dynamic environment.
Seniority level
  • Seniority levelMid-Senior level
Employment type
  • Employment typeFull-time
Job function
  • Job functionMarketing, Art/Creative, and Project Management
  • IndustriesStaffing and Recruiting

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