Loyalty and Lifecycle Specialist

2 days ago

City of Melbourne, Australia Michael Page Australia Full time

- Data-driven lifecycle specialist opportunity within the retail industry.

- Melbourne city office location with hybrid working model.

About Our Client

Our client is a well-established organisation within the retail sector, known for its commitment to innovation and operational excellence. They focus on delivering high-quality products and services while fostering a results‑driven environment.

Job Description

- Develop and implement loyalty and lifecycle marketing strategies to enhance customer retention.

- Analyse customer data to identify trends and opportunities for targeted campaigns.

- Collaborate with the digital team to optimise customer touchpoints and improve engagement.

- Monitor campaign performance and adjust strategies to achieve desired outcomes.

- Work closely with internal stakeholders to align loyalty initiatives with business goals.

- Manage customer feedback to identify areas for improvement and innovation.

- Provide regular reports and insights to senior management.

- Ensure compliance with data privacy and marketing regulations.

The Successful Applicant

A successful Loyalty and Lifecycle Specialist should have:

- A strong background in digital marketing, particularly in loyalty and lifecycle management.

- Experience in analysing customer data to drive decision‑making.

- Proficiency in using CRM and marketing automation tools.

- Excellent project management and organisational skills.

- Strong communication and collaboration abilities.

- A keen attention to detail and a results‑oriented mindset.

- Retail or direct to consumer industry sector is advantageous.

What's on Offer

- Competitive salary package ranging from $90,000 to $110,000 AUD, plus super.

- Permanent, full‑time position.

- Opportunities to work within a collaborative and forward‑thinking digital team.

- Exposure to innovative projects.

- Supportive work environment with a focus on professional growth.

If you are ready to take on this exciting opportunity as a Loyalty and Lifecycle Specialist, we encourage you to apply today

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