Loyalty and CRM Specialist

3 hours ago

Melbourne, Victoria, Australia Techtronic Industries Australia & New Zealand Full time $60,000 - $120,000 per year

Loyalty & CRM Specialist (13 month contract)

So…who are we?

Techtronic Industries (TTI) is a global organisation and world-class leader in quality consumer and professional products marketed to the home improvement and construction industries. Our portfolio includes iconic brands like
RYOBI
,
AEG
,
Hoover
,
Vax
,
Kango
, and
Empire
- names you know, trust, and probably have in your garage or shed.

At TTI, we're all about innovation, collaboration, and creating exceptional experiences - for our customers and our people. We're proud of our culture, and we're serious about helping you grow, thrive, and make a real impact.

About the role

We're looking for a
Loyalty & CRM Specialist
to join our Customer & Strategy team. Reporting to the
Senior CRM & Loyalty Manager
, you'll be the go-to expert for driving customer engagement, retention, and lifetime value through smart, data-driven strategies.

You'll manage CRM platforms, design and execute targeted campaigns, and optimise loyalty programs across our consumer brands. This role is all about creating personalised experiences that connect with our customers and deliver real commercial outcomes.

Day-to-Day

  • Build and execute CRM campaigns that drive loyalty, satisfaction, and retention
  • Use data and insights to personalise customer journeys and improve engagement
  • Manage audience segmentation and campaign planning across multiple brands
  • Collaborate with internal teams (Product, Marketing, Service, IT) and external partners (Retailers) to align CRM initiatives
  • Support strategic projects and contribute to broader marketing and commercial goals

What we're looking for

You're a CRM pro who knows how to turn data into action. You're curious, analytical, and love creating experiences that matter. You'll need:

A degree in Marketing, Business, or relevant experience

Hands-on experience with
Salesforce Marketing Cloud

Skills in
HTML, CSS
, and email marketing best practices

Strong analytical skills and a customer-first mindset

Ability to build relationships and influence stakeholders across the business

Bonus points if you've worked on loyalty programs or customer experience strategies

What we can offer you

  • Hybrid working
  • Wellbeing Hub + EAP support
  • Generous product discounts (yes, you'll want everything)
  • Recognition programs and team celebrations
  • Learning and development opportunities

If you're ready to help us build loyalty that lasts,
STOP… look no further and APPLY NOW

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