Audience Specialist

2 months ago


Hawthorn East, Australia Coles Group Full time

We’ve been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with over 115,000 team members and a portfolio of iconic brands. At Coles Group, you’ll not only get to make a difference to millions of Aussie lives—you’ll also get to see your impact.

**About the team**

As shopping continues to evolve, our Digital team keeps us at the cutting edge, making us more accessible, more innovative, and better connected than ever before. Driven by our innovative, inclusive, and forward-thinking culture, we create differentiated, omni-channel experiences for customers and build the next generation of digital retailing.

**About the role**

**About you and your skills**
- Proficient in Adobe CDP (or similar CDP solutions like HighTouch, Amperity, Tealium).
- Experience working with Snowflake or other data platforms, use of SQL.
- Familiarity with digital marketing and analytics platforms - Adobe Analytics, Adobe Target.

**You'll also have**
- 4+ years’ experience in audience segmentation and management, ideally within a Product, MarTech or digital marketing environment.
- Strong knowledge of CDP platforms and data transformation techniques.
- Ability to translate business objectives into effective audience segmentation strategies.

**About the recruitment process**

Job ID: 136169

Employment Type: Full time

LI-ECOM1
APPLICATIONS CLOSE 01/11/24


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