Advertising Specialist

**About Social Power**:
At Social Power, we’re reshaping the digital marketing landscape with our cutting-edge social media strategies and advertising solutions. Our team is driven by creativity and innovation, and we are now looking for an experienced Advertising Specialist who shares our passion for digital excellence and impactful storytelling.

**Job Duties**:
In this key role at Social Power, you will:

- Lead the development and execution of digital advertising campaigns that align with client objectives and amplify brand engagement.
- Strategize creative and effective advertising solutions across digital and social media platforms, harnessing the power of targeted messaging.
- Manage campaign budgets and timelines meticulously, ensuring the highest quality of deliverables within set parameters.
- Collaborate closely with creative and technical teams to produce compelling advertising content that resonates with diverse audiences.
- Utilize analytical tools to monitor, evaluate, and optimize campaign performance, ensuring consistent improvement and innovation.
- Serve as a primary liaison between clients and our internal team, translating complex concepts into clear, actionable strategies.
- Stay ahead of digital marketing trends, incorporating the latest technologies and methodologies into our advertising approaches.
- Promote a culture of creativity and continuous learning within the team, contributing to Social Power’s reputation as a leader in digital marketing.

**Qualifications**:
To make a significant impact at Social Power, you will need:

- A minimum of five years of substantial experience in digital advertising, with a proven track record of successful campaign management and execution.
- Extensive knowledge of various social media and digital platforms, including in-depth expertise with Chinese social media platforms like Weibo, RED, Douyin (TikTok), and WeChat.
- Demonstrated ability to combine creative thinking with factual analysis to develop appropriate strategies, ensuring effective campaign delivery and audience engagement.
- Strong communication and presentation skills, vital for engaging with clients and internal teams.
- Ability to work collaboratively in a dynamic team environment, managing multiple projects with efficiency and effectiveness.
- Bilingual proficiency, particularly in Mandarin, would be a significant asset in communicating with our diverse clientele.

**Salary**: $65,000.00 - $95,000.00 per year

通勤/搬迁能力:

- Hawthorn, VIC: 稳定通勤，或在开始工作前计划搬家 (必填)

工作语言:

- English (必填)
- Chinese (必填)

工作权利:

- 澳大利亚 (首选)

Work Location: In person