Strategic Customer Insights Specialist

3 weeks ago

North Melbourne, Australia Country Road Group Full time

Country Road Group (CRG) is embarking on transformation to position itself for growth, leveraging our scale, capabilities and culture as a House of Brands. We are investing in new and existing capabilities and have a number of exciting opportunities available.

As the Strategic Customer Insights Specialist, you will own end to end delivery of allocated strategic customer growth opportunities for CRG and the brands by conducting analysis, collaborating cross-functionally and interpreting the results. Being an expert in CRG’s customer segmentation, you will create clear, actionable recommendations with implementation plans. Additionally, you will coach, mentor and informally manage more junior team members.

Key Accountabilities

  • Own the end-to-end delivery of allocated strategic customer growth opportunities – frame the problem, form a hypothesis, conduct the analysis, collaborate cross-functionally, interpret the results, estimate the size of prize in commercial terms and culminate in clear, actionable recommendations to brands for the opportunity. 
  • Customer opportunities may include topics such as pricing and promotions international expansion, product design process improvements to incorporate feedback, optimising the returns process to balance customer satisfaction with commercial outcomes. 
  • Identify the need for and lead the work with external agencies on discrete pieces of work where required on niche topics
  • Create high-level actionable plans within opportunities to implement the strategic customer growth opportunities and partner with relevant teams to handover to implementation, ensuring change is actioned/embedded with buy in.
  • Independently perform ad-hoc pieces of analysis on customer topics to meet the needs of the Group and brands.
  • Contribute to the preparation of ELT/Board reporting on the Customer and on C&D 

Key Capabilities 

  • Experience in a top-tier strategy consulting or strategy team at a high performing organisation. 
  • Strategic background, with structured problem-solving skills and a curious mindset. 
  • Leadership and people development skills 
  • Strong communication and interpersonal skills  
  • Strong analytical skills to interrogate data, spot opportunities, synthesise the data and turn into actionable recommendations. 
  • Experience working with stakeholders at mid-senior level (up to ‘Head of’) of the organisation and occasionally presenting full presentations at senior levels (e.g. GM/MD level, ELT). 

Why work for CRG?

The Country Road Group is one of Australasia’s largest Lifestyle Brand Houses comprising of iconic brands such as Country Road, POLITIX, Trenery, Witchery and MIMCO. Here are some of the great things we offer:

  • Generous employee discounts across our House of Brands
  • Seasonal clothing allowance
  • An additional day of leave for your birthday
  • An Industry leading Parental Leave Program
  • Flexible working arrangements to support work/life balance
  • Annual learning calendar to support the ongoing development of our team
  • Support community partnerships across our Corporate Social Responsibility Program
  • We are committed to operating ethically, sustainably, and responsibly.

About CRG

Country Road Group is Australia's largest Lifestyle Brand Houses comprising of iconic brands including Country Road, POLITIX, Trenery, Witchery and MIMCO. Our Values include being Customer Obsessed, Collaborative, Inspirational, Responsible and Dedicated to Quality. We are looking for highly motivated and passionate individuals to be part of the Group’s evolution and support each brand to realise their full potential.

Country Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process

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