Product Marketing
4 months ago
Job Description
In May 2023, Reward Gateway was acquired by Edenred, a CAC40 company listed on the Paris Stock Exchange with over 50 years of experience. Edenred is a leading digital platform connecting over 60 million users, 2 million partner merchants, and nearly 1 million corporate clients across 45 countries.Together, Reward Gateway and Edenred are global leaders in employee benefits and engagement. We help clients transform employee experiences to attract, engage, and retain top talent through benefits, rewards, recognition, and well-being programs.
Our shared mission, ‘Making the World a Better Place to Work’ and ‘Enriching Connections, For Good,’ guides us in improving employee engagement and building stronger, more resilient organisations for a better future.
Your role in our Mission
Our mission is to make the world a better place to work and to help achieve this mission we’re looking for an experienced Product Marketing & Sales enablement Manager to work collaboratively with our Product, Marketing, Sales and Client Success teams to increase awareness, adoption and engagement for new and existing products.
What is on offer A pivotal role in our successful APAC marketing team with lots of development opportunities as we continue to grow the business. You’ll be working in a high-recognition environment developing product positioning, go-to-market plans and enabling our Sales and Client Success teams to bring our product story to life in the market and maximise product growth potential. A flexible vacation plan of up to 45 days per year $750 a year Wellbeing Allowance Professional development books, E-books, podcasts Substantial bonus payments for a number of life events including pet adoption, wedding/civil ceremony, new family, retirement. Employee, friends and family discounts across hundreds of retail, hospitality and lifestyle brands Over 70 other benefits and perks within our benefits centre
Flexible, Hybrid Working:
Our office is for you to use as much as you like; as a minimum our APAC Implementation Team works from our Sydney office at least twice a week.
Key Responsibilities
Lead new product and partnership launches, working cross-functionally with key stakeholder groups, to deliver on key goals and product growth metrics across the full product lifecycle Own and continually test and optimise product positioning and go-to-market messaging Lead and optimise market, competitor and customer insight gathering and analysis to inform ongoing product development, campaigns and sales enablement Develop and lead Sales and Client Success enablement programs, product marketing campaigns and communications programs to support new and existing product sales Develop and implement partnerships marketing programs across channel and product partnerships Lead and maximise product showcase opportunities at major Reward Gateway owned and sponsored events Continuously track and report on performance of product marketing campaigns and use key learnings to increase ROI
Skills
Experience in product marketing for B2B solutions (B2B2C desirable), ideally working with complex product portfolios in a B2B environment Experience in developing and managing sales enablement programs Excellent storyteller with experience crafting product positioning and sales narratives that distil what really matters to a customer in a meaningful, simple way Strong analytical and growth mindset with the ability to analyse and interpret market and competitor intelligence to identify market and product growth opportunities and optimise results Experience with content creation across a range of formats and channels (including user videos) Strong sense of ownership and ability to work cross-functionally and effectively collaborate with different key stakeholder groups Partnership marketing experience desirable Proficiency with marketing automation platforms (ideally Hubspot) and Salesforce CRM
The Interview Process
Telephone call with a member of the Talent Acquisition Team First interview with APAC Marketing Director and Sales Director, APAC or Head of Sales Take home presentation task Final interview and presentation of task with our APAC Marketing Director, Director of Sales, APAC and our APAC Managing Director At Reward Gateway, we are committed to ensuring an inclusive and accessible recruitment process for all candidates. If you have any specific requirements or need reasonable adjustments at any stage of the recruitment journey, please let your Talent Acquisition Partner know. Your needs are important to us, and we want to ensure an equitable experience for every candidate.-
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