Commercial Analyst- Loyalty

5 days ago


Melbourne, Victoria, Australia Hanes Brands Full time

Hybrid and flexible working, health & wellbeing programs
- Collaborative culture with a genuine commitment to sustainability
- 13 month fixed term contract with learn and grow opportunities (4 days or full time)

**Join Hanes Australasia as a Commercial Analyst - Loyalty**

Are you a strategic thinker with a passion for data-driven decision-making and a customer-first approach? Hanes Australasia, home to beloved brands like Bonds, Bras N Things, and Sheridan, is seeking a talented Commercial Analyst - Loyaltyto spearhead the commercial success of our loyalty initiatives, reporting to our Head of Loyalty.

**Key Responsibilities**:

- Maximize Profitability: Lead the financial and commercial management of our loyalty programs, focusing on:

- Optimizing & measuring the return on investment (ROI)
- Measuring and tracking incremental sales
- Establishing program KPIs and continuously reviewing theprograms' performance against forecasts and budgets
- Forecast and Analyse: Leverage insights, create detailed reportsand forecast performance to:

- Identify new growth opportunitiesand identify areas to optimise program operating costs and efficiencies
- Develop strategies to enhance customer engagement and value
- Develop financial models and frameworks for offers to drive profitable returns
- Run analysis and reporting on campaigns and initiatives to understand impact to sales and member behaviours
- Project Management & Cross Functional Collaboration: Manage projects with a focus on delivering commercial outcomes via loyalty:

- Ensuring alignment and effective implementation of loyalty projects across the organization
- Providing robust analysis and reporting to wider team
- Running cross-functional meetings and project boards relating to any loyalty developments
- Coordinating strategic planning, and collaborative efforts across our IT, Marketing and Ecom teams.

**To excel in this role, you will ideally need**:

- Proven P&L Management: 3+ years' experience managing a Profit & Loss (P&L) for a business or brand, demonstrating your ability to drive financial success.
- Data-Driven Insights: Extensive reporting experience, with the ability to translate complex data into actionable insights and compelling messaging. Experience with data visualisation tools (Power BI, etc.) is preferred.
- Project Management Excellence: Proven experience in managing projects across cross-functional teams, ensuring seamless collaboration and effective project delivery. Experience with project boards (Monday etc.) is beneficial
- Organisation: Highly organised and able to juggle multiple projects and P&Ls at once.
- Stakeholder Management: Excellent communication and collaboration skills, with the ability to work cross-functionally.
- Previous experience working within loyalty and retail would be beneficial.

**About Us**

Hanes Australasia is a leading retailer with a network of over 550 stores, 14 websites, and an extensive wholesale presence across Australia, New Zealand, and beyond. We are committed to creating a better life for people and the planet through our sustainability initiatives and ethical practices.

**What can we offer you?**
- Work for an amazing brand that is an Aussie household name... work with inspiring cross-functional teams and stakeholders... join a business with an unrivalled culture
- Huge staff discounts across all the amazing brands in the Hanes portfolio... we're talking huge savings on Bonds, Champion, Sheridan, Bras N Things, Berlei, Jockey - and more
- Sample sales and extended family and friends' discounts
- Wellness Programs - regular free skin checks, flu shots, remedial massages, Employee Assistance Program, fresh fruit delivered on-site
- Access to awesome perks, including corporate discounts,Employee Assistance Program, Parental Leave Program
- Monthly business updates from our CEO and Senior Leadership Team, with regular presentations from our community partners
- "Summer Fun" - take advantage of a day leave every fortnight, in addition to your leave allowance, during the summer months and make the most of the sun
- Company-wide "Golden Yarn" Reward & Recognition Program
- Flexible and relaxed office environment with sit-stand desks and a strictly casual dress-code
- "Lunch & Learn" sessions, with topics including financial management and health & wellness

Established and committed LEAN organization offering on-going training to all employees

**CULTIVATING A DIVERSE AND INCLUSIVE WORKPLACE**

LI-PRIORITY


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