Business Development Executive, Independent Retail

2 days ago


Australia Asahi Beverages Full time

Your Impact The Business Development Executive (BDE) is responsible for growing distribution, volume, profitability, and brand experience within their customer territory, with a strong focus on partnering with independent retail customers to drive strategic growth and commercial performance.
Customer territory will cover Riverina / MIA based in Wagga Key Accountabilities Achieve sales and execution targets across the designated territory by consistently meeting or exceeding all set KPIs.
Execute the 'One Asahi' strategy in-store by promoting the full multi-beverage portfolio and aligning with key customer initiatives.
Plan and execute commercial activity by selling in business initiatives, trading terms, pricing, and ensuring compliance with promotional plans and execution standards.
Drive core range distribution and identify opportunities to grow visibility, space, and promotional presence beyond standard plans.
Utilise sales tools and techniques consistently to support structured territory management and deliver commercial outcomes.
Build and maintain strong customer relationships by understanding individual business needs and ensuring regular, effective call cycles.
Conduct ongoing business reviews to analyse sales and execution metrics, identify gaps, and implement improvement plans.
Collaborate and share market insights with internal teams to foster a continuous improvement culture and contribute to collective success.
About you Skilled in building and maintaining strong customer relationships
Confident communicator with proven influencing ability
Strong sales acumen with a focus on value-led selling
Track record of exceeding targets through structured, data-driven planning
Numerically savvy with solid analytical and problem-solving skills
Highly organised with strong time management and activity tracking capability
Effective at negotiating and closing sales and contractual agreements
Resilient, goal-oriented, and thrives in a fast-paced sales environment



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