Digital Marketing Specialist

2 weeks ago

Fitzroy North, Victoria, Australia Blink Creative Full time $90,000 - $120,000 per year

Blink Creative is a full service creative agency based in the heart of vibrant Fitzroy. We're looking for a results-driven
Digital Performance Marketer
to join our friendly, tight-knit team. With a strong pipeline of work and a diverse client base, this role is ideal for someone knows how to turn strategy into tangible leads for a range of audiences.

Our client-base spans from property, community and health products and initiatives, architecture and B2C product campaigns.

You'll be responsible for the setup, management and optimising of our digital ad campaigns across Meta and LinkedIn, with a focus on lead generation and performance.

This is a hands-on role, perfect for someone who's experienced, analytical, and thrives on seeing campaigns deliver real results.

What You'll Be Doing

  • Launching and Managing Meta and LinkedIn advertising campaigns end-to-end
  • Set up and manage conversion tracking across platforms (Meta Pixel, LinkedIn Insight Tag, GA4, etc.)
  • Build and generate performance reports in Looker Studio with clear insights and recommendations
  • Optimise campaigns for CPL, CTR, ROAS, and other key metrics

What We're Looking For

  • A
    data-led mindset
    with an eye for targeting and detail
  • 3+ years of hands-on digital marketing experience with a clear track record in
    lead generation
  • Strong experience running
    Meta and LinkedIn
    campaigns (bonus points for experience with both paid lead gen and engagement)
  • Solid knowledge of setting up and managing
    conversions and custom events
  • Confidence in creating and interpreting
    campaign performance reports
  • Confident in diagnosing and
    identifying
    and
    resolving campaign or reporting issues
    – with a clear understanding of
    where to look and what to check
  • Proactive, responsive, and able to manage multiple campaigns simultaneously
  • Willingness to learn and contribute to our
    Google Ads management
    , if not already experienced.

Nice to Haves

  • Google Ads campaign management experience
  • Google Analytics 4 Experience
  • Real estate/Property and Health Sector marketing experience

Why Blink?

At Blink Creative, we're a close-knit team of strategists, designers, digital marketers, and producers who deliver results with purpose. You'll work in a supportive, hybrid environment (starting with 2 days a week), with room for the role to grow. You'll gain exposure to a wide range of industries and work with recurring clients you'll genuinely get to know - building long-term relationships and delivering campaigns that make a difference.

Ready to Apply?

If you're passionate about
performance-driven
digital marketing and analytics we'd love to hear from you.

Please send us your resume to using the subject line 'Digital Marketing Specialist'.

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