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Marketing Specialist
2 weeks ago
About the company
Founded in 1990 and based in Melbourne, Trialia Foods Australia is a family-owned wholesaler and distributor specializing in high‑quality gourmet and "free‑from" products. The company manages distribution for more than 70 brands—both local and international—and also manufactures and distributes its own Eskal line, offering a diverse selection of gluten‑free, dairy‑free, nut‑free, vegan, halal, kosher, and organic. With nationwide distribution, HACCP-certified food safety practices, and certifications in Halal, Kosher, Vegan, and Organic, Trialia aims to deliver exceptional taste, nutrition, and wellbeing to a broad audience.
About the role
Trialia Foods Australia is seeking a dynamic Marketing Specialist to spearhead brand growth across its premium gourmet and "free-from" product ranges. This role will collaborate closely with creative and media agencies to develop compelling, multi-channel campaigns. From digital activations and influencer partnerships to trade promotions and in-store visibility, the goal is to drive consumer engagement and category leadership. The ideal candidate will bring strategic insight, creativity, and a strong understanding of health-conscious markets, ensuring Trialia's values of quality, innovation, and wellbeing are powerfully communicated to Australian audiences.
About the Position
Position: Marketing Specialists
Location of work: Princes Hwy, Noble Park North, Vic - 3174
Employment Type: Permanent, Full time
Salary Range: $75,000 to $85,000 plus guaranteed superannuation
Main Responsibilities:
o Reporting directly to the Trialia MD & Trialia Sales Manager.
o Maintain professionalism within all aspects of your work & duties.
o Embrace a culture of marketing excellence, including established marketing processes.
o Coordination of design projects, directing the external graphic designer on updating & creating new packaging artwork and advertising content.
o New product development (NPD) working within the NPD team, specifically contributing to market research, packaging design and communicating with manufacturers.
o Updating online content including company websites and third-party seller sites such as eBay.
o Prepare sales material including sales sheets, flyers and brochures.
o Provide marketing support for sales team and customers including preparing presentations and providing digital and printed marketing collateral.
o Sponsorship and advertising, organize content required for brand/company sponsored events and advertising placements in magazines and other publications.
o Social Media marketing, opportunity to grow Trialia brands and social media presence on platforms such as Facebook and Instagram.
o Foster strong relationships with current clients and new prospects & deliver high levels of client care.
o Possess in-depth product knowledge on all products offered by Trialia.
o Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
o Maintain & manage Trialia social media platforms such as Linkedin, Facebook, Instagram, etc.
o Brainstorm and develop ideas for creative marketing campaigns.
o Manage design needs such as presentations, signage & point of sale material.
o Conduct Trialia in-store product demonstrations – maintain a product demonstration calendar.
Required Qualifications, Experience & Skills
o A minimum of 3 years of hands-on experience in marketing or at least 5 years of experience to replace qualifications.
o A minimum of Bachelor's degree or higher in Business, Marketing, or related field
o Excellent interpersonal skills.
o Highly self-motivated.
o Strong verbal and written communication skills.
o Well organized & detail orientated.
o Proven track record of successfully managing customer relationships.
o Basic knowledge and understanding of AI.
Interested?
If you meet the above criteria and are interested in being a part of this team, we would like to hear from you. To submit your application, click on the Apply button provided, and we will be in touch. Make sure that your application includes your updated CV. Incomplete applications will not be considered while shortlisting applications. Please note that only shortlisted applicants will be notified.
Job Type: Full-time
Pay: $75,000.00 – $85,000.00 per year
Education:
- Bachelor Degree (Preferred)
Experience:
- Marketing Specialists : 3 years (Required)
Work Authorisation:
- Australia (Required)
Work Location: In person
