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Digital Marketing Manager

2 weeks ago

Gold Coast, Queensland, Australia Gallery Group Full time $90,000 - $120,000 per year

Own the funnel. Fuel the growth. Convert leads into contracts.

Gallery Group is one of Queensland's largest residential builders, delivering premium homes across the Traditional, Terrace, and Bespoke markets. With ~550 unconditional contracts signed last year, we're ranked #5 in QLD by volume and we're just getting started.

We're looking for a Digital Marketing Manager to take full ownership of our digital demand engine, from lead gen to lifecycle journeys, and drive real, measurable impact on revenue. This is a hands-on, high-growth role ideal for a performance marketing leader who's obsessed with data, fast execution, and ROI.

What You'll Be Doing

  • Generate high-quality leads and improve conversion for project launches and off-the-plan sales
  • Manage Salesforce Sales Cloud, Marketing Cloud, and Data Cloud to orchestrate segmentation, journeys, and attribution
  • Lead our Social Media Coordinator and external performance/web agencies
  • Optimise paid media (Meta, Google, YouTube, Display), landing pages, CRO, and offer testing
  • Build automated lifecycle journeys across email, SMS, and WhatsApp
  • Run campaign reviews, enforce lead-to-speed SLAs, and ensure data integrity across the funnel
  • Co-own the GTM strategy for each launch with Sales and Brand

What You Bring

Must-Have Experience:

  • Proven track record in performance marketing within property/real estate or other high-consideration categories
  • Deep hands-on experience with Salesforce Sales Cloud and Marketing Cloud
  • Strong CRO, segmentation, attribution, and lifecycle automation expertise
  • Agency management experience with a clear focus on CPQL, SQLs, and revenue

Bonus Points:

  • Familiarity with Data Cloud, Revenue Cloud, call tracking, and Mulesoft
  • Experience running campaigns tied to vendor launches or partner-led marketing

Soft Skills That Set You Apart

  • Commercially ruthless on ROI and lead quality
  • Calm under launch pressure with high ownership and follow-through
  • Strong communicator who thrives cross-functionally with Sales and Brand
  • Action-oriented, proactive, and metrics-obsessed

Why Join Gallery Group?

  • Competitive base salary + performance bonus
  • Work at our newly renovated HQ at Sanctuary Cove, lifestyle meets impact
  • High-growth environment with national expansion plans
  • Work closely with a results-driven executive and sales team
  • Full ownership of the digital marketing engine

Click Apply Now to submit your CV and a short note about your digital marketing experience in property or performance-focused categories.

  • All applications will be treated confidentially.