Digital Marketing Specialist

1 week ago

Sydney, New South Wales, Australia DIME. Full time $90,000 - $120,000 per year

About DIME

DIME is a dynamic and results-driven marketing and creative agency that partners with brands to deliver impactful strategies, campaigns, and digital experiences. We specialise in crafting tailored solutions that elevate businesses, blending data-driven insights with compelling creativity. Our team thrives on collaboration, innovation, and a commitment to excellence, helping our clients achieve meaningful growth.

At DIME, we're not just about great work—we're about great people. We foster a supportive and ambitious environment where ideas flourish, and individuals can make a real impact. If you're passionate about marketing, creativity, and delivering exceptional results, we'd love to have you on board.

About the Role

We're looking for a skilled Performance Marketing Specialist to join our growing team. This role is perfect for someone who thrives on performance marketing, enjoys optimising campaigns for maximum ROI, and can translate data into meaningful insights. You'll be responsible for planning, executing, and managing digital advertising campaigns across Google (Search, Display, YouTube, Performance Max), Meta (Facebook/Instagram) and other advertising platforms.

This is a hands-on role where you'll own campaign performance end-to-end—from strategy and setup to optimisation, reporting, and recommendations. NO client-engagement required in this role.

The role could change to a
permanent position
when the opportunity presents itself.

Key Responsibilities

  • Plan, build, and manage Google Ads campaigns (Search, Display, YouTube, Performance Max) and Meta Ads campaigns (Facebook/Instagram).
  • Conduct keyword research, audience targeting, and competitor analysis to inform campaign strategies.
  • Monitor and analyse campaign key performance metrics.
  • Develop and implement A/B testing frameworks across all ad elements.
  • Provide clear and actionable performance reports with insights and recommendations.
  • Collaborate with creative and account teams to align campaigns with brand messaging and client goals.
  • Stay up to date with platform updates, digital marketing trends, and industry best practices.

Skills & Experience

  • 2+ years of hands-on experience in Google Ads and Meta Ads management (agency or in-house).
  • Proven track record of improving campaign performance.
  • Excellent analytical and problem-solving skills; confident in interpreting campaign data.
  • Experience with A/B testing and conversion rate optimisation.

What We're Looking For

  • A performance-driven marketer who is comfortable managing budgets and optimising campaigns for ROI.
  • Someone proactive, detail-oriented, and curious about testing new ideas.
  • Strong communicator, able to translate data into clear, actionable insights.

How to Apply:

Please submit your resume and case studies of past work.

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