Digital Coordinator

1 week ago


Melbourne, Victoria, Australia Frontier Touring Full time $60,000 - $80,000 per year

Digital Coordinator – Frontier Touring (Sydney or Melbourne based)

Frontier Touring are seeking a Digital Coordinator with a passion for music and culture.  We are a close knit, fast-paced, and dedicated team who love live music, our industry, and working hard to make every tour a success. We tour a breadth of international and domestic artists and have been Australia and New Zealand's leading independent promoter for decades. Ed Sheeran, Lorde, Kacey Musgraves, G Flip, Teddy Swims, sombr and Royel Otis are just a few of the tours that Frontier Touring will be bringing to our shores in the next 12 months.

Our successful applicant will have worked in a similar role for 2 years and be eager to apply your skills as well as learn more from some of the best in the industry. 

We currently work on hybrid working model with 3 office days (Mon, Wed and Tues/Thurs) and we are open to candidates to work from either our South Melbourne or Woolloomooloo offices.

What does the role involve?

The elevator pitch:

  • You'll play a key role in the planning, execution, and maintenance of Frontier's owned digital channels (inc. websites, databases, EDM communications, owned social media channels, and other Digital department tools) to maintain a high standard and drive ticket sales and increase growth and engagement across the Frontier business and our co-promote partners.

In a little more detail:

  • As a Digital Lead you will be responsible for coordinating Frontier's owned digital channels and communications for your allocated tours; including website tour listings, EDM building, content creation, social media posting + community management.
  • The role requires creative thinking on engaging content and strategy, working collaboratively with our CMCO, Digital Director, Tour Directors and Marketing, Communications, Tour Ops and Ticketing Leads.
  • Report on campaign success by monitoring key metrics across website, social and EDMs and identify areas to improve results.
  • As required, manage the creation, maintenance and/or update of digital third-party tools and assets.
  • Keep across and report on industry trends and compelling digital campaigns and implement new concepts as beneficial to the overall digital strategy.
  • In collaboration with the wider Digital team, conceptualise and execute digital strategy for audience-focused and non-tour-specific content across our owned digital channels.
  • Given the nature of the entertainment industry, there is a reasonable expectation that on occasion this role will be required to complete some tasks out of regular business hours.
  • On occasion as required attend concerts (or events/launches) in a work capacity out of regular business hours (the fruition of our work)

We will be reviewing candidates as they come in, so please don't delay in submitting your application. Please send us through your resume and a cover letter both telling us why this role would be a great fit for you – and about your favourite gig. Please also include your salary expectations for this role (a rough range is fine)

Candidates must have existing permanent working rights for Australia to be considered for this opportunity



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