Digital Marketing Manager

1 week ago


Milperra, New South Wales, Australia Plasdene Glass-Pak Full time $80,000 - $120,000 per year

An exciting opportunity exists for a creative individual with innovative flair to build and drive our digital marketing agenda

  • Join a supportive and collaborative working environment
  • Based in Milperra - avoid the inconvenience of city working life
  • On-site parking provided

Partner With Us & Grow

Partner With Us & Grow is our purpose, our brand statement, and is the heart and soul of why we do what we do. We are dedicated to creating an environment that allows our people to thrive. Wherever they may be on their work journey (just starting out, progressing, or chasing their next adventure) this means supporting personal and professional development within the business; providing opportunities to diversify skill set; and obtaining promotions from within. Our commitment to our people is one of a nurturing growth partnership aimed at providing the highest level of career satisfaction.

About The Role

Working within a dynamic and successful business, you will execute digital marketing strategies to ensure our brand is visible, engaging, and competitive. This role will lead our digital strategy across B2B and D2C channels, focusing on promoting our business through websites, search engines, email, social media, and digital advertising.

Taking ownership of your key accountabilities, you will:

  • Develop and implement integrated digital marketing strategies to enhance brand awareness and drive customer engagement across all digital channels.
  • Manage and optimise company websites to ensure an exceptional user experience, strong visual presentation, and high conversion performance.
  • Oversee content creation and scheduling across social media platforms, fostering community engagement and consistent brand messaging.
  • Coordinate and deliver targeted email, SMS, and digital advertising campaigns to support sales and marketing initiatives.
  • Monitor and analyse digital performance metrics, using data insights to refine strategies and improve ROI.
  • Manage product catalogues, online merchandising, and digital assets to maintain accurate and appealing web content.
  • Collaborate with internal teams and external partners to deliver marketing projects, promotional campaigns, and eCommerce enhancements.
  • Support the ongoing development and optimisation of digital tools, apps, and online marketplaces to strengthen overall digital capability.

About You

To be considered for this role, you will require a strong background in digital marketing, with hands-on experience across website optimisation, social media management, and campaign execution. They will be highly analytical and creative, able to blend data-driven decision-making with innovative content strategies to deliver measurable growth and engagement.

  • Proven experience in digital marketing for wholesale distribution or similar industries.
  • Familiarity with BigCommerce and ERP systems.
  • Strong understanding of SEO, digital advertising, and customer segmentation.
  • Experience with Big Commerce, Klayvio, Searchspring, SMS marketing, and email campaign management.
  • Ability to analyse data and translate insights into strategic actions.
  • Knowledge of current social media trends, messaging styles, and imagery.
  • Experience managing product imagery and digital content creation.
  • Comfortable working cross-functionally with sales, IT, Business Development & Purchasing, as well as external consultants.
  • Experience in Website development and maintenance.

About Us

Plasdene Glass-Pak is now the largest independent, family and Australian-owned Packaging Distribution Business in Australia and we've recently established a branch in New Zealand. We supply glass and plastic bottles, jars, containers, closures, cartons, dividers, cans, flexible and bulk packaging to the food, beverage, pharmaceutical, health care, wine, oil, spirit, industrial, agricultural, pet care, personal care and cosmetic sectors, from eight Packaging Plaza Showrooms and Distribution Centres across AUS/NZ.

Partner With Us & Grow is our purpose, our brand statement, and is the heart and soul of why we do what we do. It represents a partnership and growth ideal. Regardless of scale or industry segment, we are passionate and committed to seeing our customers, suppliers and employees, flourish. In partnership, we are more successful together.

Interested?

Send us your CV and cover letter by simply clicking the Apply button.

Only shortlisted candidates will be contacted.

Recruitment Agency Statement

Recruitment for this position will be managed in-house and we respectfully request that recruitment agencies refrain from submitting applications for this role.



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