Product Marketing Manager

2 days ago


Surry Hills NSW, Australia Coles Group Full time $90,000 - $120,000 per year

We've been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with over 115,000 team members and a portfolio of iconic brands. At Coles Group, you'll not only get to make a difference to millions of Aussie lives—you'll also get to see your impact.

About the team

Dinner's about to get exciting again — and so is your career.

At QuiteLike, we're bringing joy, creativity and ease back to mealtime. We're one of Australia's fastest-growing meal kit brands, helping home cooks rediscover the excitement of food through flavour, quality, and clever simplicity.

About the Role

We're now looking for a Growth Marketing Manager to join our growing team. Reporting to the Head of Commercial, you'll blend data-driven growth tactics with strategic product marketing to drive customer engagement, retention and revenue growth.

What You'll Do:

  • Own and optimise our growth channels – CRM/reactivations, referrals, and SEO.
  • Lead go-to-market strategy for new products and features, including positioning, messaging and content rollout.
  • Design and run A/B tests to refine reactivation and discount strategies.
  • Manage budgets and pacing to maximise ROI across owned channels.
  • Track and report key performance metrics – CAC, LTV, conversion rates – to inform ongoing strategy.
  • Collaborate cross-functionally with design, marketing, product and finance teams to deliver business goals.
  • Identify opportunities to elevate customer experience through creative storytelling and targeted communication.

About you and your skills

  • 5+ years' hands-on experience in growth marketing, ideally across CRM, referral and SEO channels.
  • Proven success driving measurable performance in owned or agency environments.
  • A track record of executing go-to-market launches for new or evolving products.
  • Analytical mindset with the ability to turn data into actionable insights.
  • Strong communication and relationship-building skills.
  • Experience with Klaviyo or similar email marketing platforms (essential).
  • Tertiary qualification in marketing, business or communications (highly regarded).
  • Bonus points for a love of food, cooking or the meal-kit industry.
What's in it for you?
  • Central CBD location: Close to Central Station
  • Discounts: Eligible team members receive 5% discount all year round on your Supermarket and Liquor online and in-store purchases. We also offer additional periods of double discount (10%) at various times throughout the year. As well as hotdeals exclusive to team members that translate into additional savings.
  • Reward through recognition: Give and receive recognition, linked to our Coles values, through our digital recognition platform 'mythanks'. You can accumulate points to redeem in the online shop for exciting gifts and electronic gift cards from an extensive range of retailers.
  • Opportunities for learning and development: No matter where you start within our diverse business, you'll have experiences, exposure, and education to satisfy you. Discover and explore a variety of career development programs and job-specific training.
  • Paid parental leave: We understand how important your life outside work is and offer permanent team members paid parental leave to support you in balancing work and family.
  • Investment in your future: Our annual team member share plan offer allows eligible team members to make regular pre-tax salary sacrifice deductions to purchase Coles Group shares.
About the recruitment process

We're continuing to build a gender equitable team, and a culture that is just as diverse, inclusive and welcoming as the communities we serve. We are committed to creating a workplace that is safe and respectful for our team. We encourage applications from people of all ages, cultures (including Aboriginal and Torres Strait Islander peoples), abilities, sexual orientation and gender identities.

We're happy to adjust our recruitment process to support candidates with disability. For further information and additional contact details visit the 'Our Recruitment Process' section of our careers site or email

Job ID: 169440

Employment Type: Full time

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