Fashion Marketing Specialist

11 hours ago

Melbourne, Victoria, Australia Silvermaple Boutique Full time $60,000 - $90,000 per year

We're a growing fashion business based in Burwood Victoria, passionate about bringing style and innovation to our customers through our three bricks and mortar stores and online business.

We're looking for a creative and driven Fashion Marketing Specialist to help elevate our brand across digital platforms, and in-store promotions.

The hands on Marketing Channel lead has end to end ownership whilst working alongside the business founder to steer the strategic direction by

  • Plan and manage omnichannel marketing campaigns from concept through to execution
  • Lead social media strategy, content calendars, through engaging rich content developed to maximise revenue
  • Manage Website and its functionality and ongoing improvements
  • Enhance CRM strategy through EDM's, customer flows, blogs and SMS
  • Coordinate influencer partnerships
  • Execute photo shoots
  • Work with external agencies to manage paid media
  • Produce reporting to provide actionable insights
  • Develop marketing initiatives for store events, pop-ups, and seasonal launches

What We're Looking For

  • A proactive adaptable team player but works with autonomy and accountability for their area of expertise in Marketing
  • An understanding of AI and where it can assist the business, along with a thorough knowledge of Shopify, and Klaviyo
  • A proven track record delivering multi channel marketing with experience in social media and digital marketing,
  • Manage and implement content creation
  • A Data led marketing strategy developed as a strategic thinker
  • A creative mindset with a keen eye for trends and storytelling
  • Excellent communication, strong organisation and project management skills with attention to detail, prioritising and multi task to thrive in a fast-paced, collaborative environment

Why You'll Love Working With Us

  • Staff discounts

  • An environment where your ideas are heard and you enjoy being a key player in growing and shape the forward business direction

  • Opportunities for professional growth and leadership
  • Being part of a supportive, creative team that values fresh ideas

Check us out at , we'd love to hear from you

How to Apply

Send your resume and a short cover letter and get ready to wow me with how you can help us take our brand to the next level as our future ambassador

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