Qualified Marketing Officer/specialist at Central Australian College

1 week ago

Melbourne, Australia Central Australian College Full time

Central Australian College (CAC) is a leading educational institution in Australia, offering a range of vocational training courses in fields like business, automotive, hospitality, and English language. With a strong focus on practical skills and student support, CAC prepares students for successful careers in their chosen industries.

We are looking for a full-time Marketing Officer to join our team. In this role, you will bring a creative approach to developing and executing marketing strategies, with a focus on engaging audiences and delivering impactful results.

**Requirements**:

- Diploma of Marketing or a Bachelors’ degree in a relevant field
- Minimum 1-year relevant work experience
- Proficiency in marketing platforms including but not limited to Facebook, Instagram, YouTube and other trendy social platform
- Creative thinking and Friendly personality
- Good planner and adviser for the development of the organisation.
- Ability to work well within a team environment and under pressure.

Duties you will perform:

- Planning and designing the advertising strategies that address specific business needs.
- Provide guidance to executives and clients on marketing and advertising strategies, ensuring the effective promotion of products enhancing brand visibility and market presence.
- Manage the production of comprehensive advertising campaigns, ensuring seamless collaboration across specialized functions such as design, copywriting, media planning, and video production, all within set timelines and budgets.
- Integrate quantitative and qualitative research findings to identify costumer needs and demands. Keep suggesting the business for the new opportunities and threats.
- Stay updated of the latest marketing technologies and trends, incorporating innovative approaches to capture consumer attention.
- Conduct detailed market research to evaluate demand, identify opportunities, and understand the competitive landscape for new and existing products and services.
- Develop and execute marketing plans that encompass objectives, policies, and programs to support business growth and enhance market share.
- Utilize statistical data and research findings to make informed recommendations on marketing approaches and consumer engagement.
- Advise on key marketing elements, including product development, pricing strategies, advertising, promotional activities, sales techniques, and distribution networks.

Pay: $80,000.00 - $90,000.00 per year

**Benefits**:

- Professional development assistance

Schedule:

- 8 hour shift
- Monday to Friday

Supplementary Pay:

- Commission
- Performance bonus

**Experience**:

- Working towards sales targets and KPIs: 1 year (preferred)
- Sales: 1 year (preferred)

Licence/Certification:

- Driver Licence (preferred)

Work Authorisation:

- Australia (preferred)

Work Location: In person

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