Marketing Specialist

Are you a highly skilled marketing professional with a passion for creating impactful campaigns and driving business growth? We have an exciting opportunity for a Marketing Specialist to join the team at AssuranceLab. Take charge of managing marketing assets, executing social media strategies, creating compelling case studies, and much more. As a key member of our team, you will play a crucial role in promoting our brand, engaging with customers and key external stakeholders to ensure the success of our marketing initiatives.

**About AssuranceLab**

In 2017, AssuranceLab rapidly emerged as a dependable tech-enabled audit firm trusted by startups, tech unicorns and large global companies worldwide. We assist clients in achieving a variety of compliance certifications. Our objective when founding AssuranceLab was to develop a new and better way of conducting audits. Our mission is to promote trust, growth, and better company practices with audits.

We do audits differently. Our Pillar platform and innovative audit process removes the typical audit headaches for our team and our clients. Our tech-driven approach allows us to work remotely, flexibly, and manage audit clients in 12 countries around the world from our Australian base. AssuranceLab was founded to meet the modern world's trust requirements, which include adhering to global cybersecurity standards, the privacy rights of consumers, and expanding our footprint in environmental, social, and governance (ESG).

**_About the Role_**

You will have a diverse range of responsibilities to drive our marketing efforts. From managing marketing assets using graphic templates to executing social media campaigns, creating case studies, and coordinating customer newsletters, your contributions will directly impact our brand presence and customer engagement. As we continue to scale, you'll be partnering with our leadership team to strategise and promote our brand and engage with our target audiences.

**What You'll Be Doing**:

- Managing marketing assets using graphic templates
- Executing social media strategies to increase brand awareness and engagement
- Creating compelling case studies, potentially including project management for videos
- Coordinating customer newsletters to provide valuable insights and updates
- Developing and implementing GoogleAds and Paid Social Ads strategies, as well as measuring their effectiveness
- Maintaining and optimising our website and blog, including SEO best practices
- Managing stakeholders, including overseeing an outsourced agency
- Utilising graphic design tools and templates to create impactful marketing assets
- Managing trade shows and industry events to promote our brand and engage with our target audience

**We would love you to have**:

- 3-5+ years of experience in B2B or SaaS marketing
- Strong customer focus with excellent communication skills
- Demonstrated experience in developing marketing strategies and optimising processes
- Proficiency in outbound marketing techniques
- Ability to give and receive feedback, collaborating with sales and marketing teams for process improvements
- Willingness to take initiative and approach challenges with courage and candour

**How can you stand out even more?**
- Industry experience in cybersecurity or supply chain information risk
- Familiarity with HubSpot, Outreach.io, or other CRM/Sales Engagement Software

We believe that having the courage to try is more important than having all the answers. We understand that no one knows everything and we value diverse perspectives. So, if you share our mindset, we would love to hear from you Don't worry about ticking all the boxes, we are more interested in understanding how your unique experiences and skills can contribute to our team. Our selection process is designed to evaluate how well you could fit in with our team and how you can help us grow. We can't wait to see what you bring to the table.

**How we support you**

AssuranceLab's values are our North Star with how we work, how we make decisions, and how we support each other. Our people are our greatest asset and together we built the following values:

- Our people are our greatest asset
- We show up to our role each day with courage and candidness.
- We trail blaze the unknown path to accelerate trust in the business world.
- We are ALWAYS customer-led, because without them, we don't exist.
- We are human, and vulnerability is the key to our success as a company.
- We care about our impact.

When you join AssuranceLab, you can look forward to a fulfilling sense of purpose and belonging. Our benefits include:

- Remote-first and truly flexible work arrangements. As a fully distributed company with team members located throughout Australia, you'll have the liberty and adaptability to manage your own work schedule.
- A forward-thinking workplace with a progressive leave policy that includes generous paid time off. We are committed to ensuring that you prosper both inside a