Marketing Specialist

Posted Date: 3 Sep 2024- Location: Tomago, NSW, AU Sydney, NSW, AU**_At WesTrac, we’re made for more of what matters most. More family time, with paid parental leave, flexible working arrangements and purchased leave programs to give you the work life balance you’ve always wanted. More development opportunities, with WesTrac's own in house RTO - 50737, access to your own guided learning platform and a range of pathways to help you steer your career in the direction of your dreams. More diversity, with over 4,000 team members with a tonne of differences, united by our passion for building a better tomorrow. As an industry leader and employer of choice, we’re Made for More._**

**Marketing Specialist | Tomago or Casula**

**About the role**

We have an exciting opportunity for an experienced data and results driven Marketing Specialist to join the National Marketing and Customer Experience Team at our state-of-the-art facility in Tomago or our Casula Branch. This full-time Monday-Friday role has occasional event weekend work, opportunity for interstate travel a couple of times a year and has the option for hybrid work (home/office).

The Construction NSW Marketing Specialist is accountable for developing, implementing and managing marketing solutions which have a positive impact on revenue and the company’s business goals. This role will develop and launch best-in-class marketing campaigns, events and strategies to develop new prospects and nurture them through our customer lifecycle, from unknown prospect to loyal customer.

This role offers variety and would suit a marketing all-rounder who will be able to project manage our presence at events. You’ll have a supportive team around you to execute these activities in a fun environment.

If you’re interested in joining a driven, fun and forward-thinking team working for one of the largest Cat dealers globally, then we look forward to hearing from you

**Key Responsibilities**
- Lead small to large-scale events ensuring a positive customer experience, coordinating marketing, sales teams and external vendors to support execution
- Analyse CRM and conversion data to optimise strategies
- Collaborate with the Content Specialist to develop a variety of content to support strategies and develop nurture programs

**Skills & Experience**
- Tertiary qualification with a marketing, communications, or digital focus
- Demonstrated experience in a campaign and event management role
- Excellent written and verbal communication skills with strong attention-to-detail
- Excellent organisational and time management skills
- Ability to work autonomously and as part of a team
- Experience using marketing technology to engage customers
- Experience with Sitecore CMS and eDM platforms is desirable

**Benefits**
- Flexible work arrangements
- Free On-Site Parking
- Made for More Rewards
- Opportunities for career development
- 12 Weeks Paid Parental Leave
- Ability to purchase additional annual leave
- RDO opt in available
- Income protection covering you 24/7
- Fitness Passport for the whole family
- program - work alongside your mates and receive up to $3000 for each successful referral
- Discounted Cat products
- Wellness Program

If you believe you have the skills and experience to succeed in this role, please submit your resume for consideration via the link. For further information regarding this role, please contact the Recruitment Team on **1300 797 028** and reference job number 2842.

Successful applicants will be required to complete a satisfactory National Criminal History Check as part of the recruitment process.
- At WesTrac, our primary focus is our people. As we look to the future, we're focused on harnessing the best talent and providing them with the support they need to achieve success. WesTrac is a member of the Diversity Council of Australia and recognise the value of and strongly support the principles of equal employment opportunities in the workplace and are committed to continue to build our workplace culture._