Digital Marketing

**Posted**:
11/09/2024

**Closing Date**:
31/10/2024

**Job Type**:
Contract

**Location**:
Hawthorn

**Job Category**:
Marketing

An exciting opportunity to work in a small but highly driven and passionate Marketing & BD team at Australia's leading purpose-aligned law firm. Helping to create a positive impact for our people, our clients and the wider community.
- 9 - 12 month contract
- Supportive and collegiate team members
- Flexible work environment - working from the office and home each week
- Working closely with our digital transformation team

Job Description

At Moores, we are about to embark on a period of digital transformation, reshaping our operations and client interactions through innovative technology. As we navigate this exciting period of change, we are seeking a dynamic and digitally savvy Digital Marketing & Communications Coordinator to help play an important role in our journey.

**The role**
This busy and varied role reports to the Head of Marketing & Business Development and will work closely with the Digital Transformation team.

**Responsibilities**:
**Digital Communications**
- Implement Moores communication plans using digital, video and print marketing tools:

- Content development - prepare content as required for publications, newsletters, staff profiles, newsletters and website information;
- Social media - develop and post content to Moores Facebook, LinkedIn, Twitter and Instagram accounts. Monitor, improve and report on performance;
- Co-ordinate paid Google advertising as required;
- Website - maintain and monitor. Analyse and report on website performance and analytics;
- Video - create and distribute video content; Graphic Design - maintain Moores’ suite of template brochures utilising Adobe InDesign.

**Digital Transformation**
Assisting the Digital Transformation team to migrate Moores’ data and design and build improved systems and processes in a new tech stack including:

- Design and develop a new Salesforce CRM and client intake process
- Develop firm-wide templates in a SmarterDrafter for Moores value pricing model
- Contribute to the development of a firm-wide workflow management system linked to client intake
- Design and develop improved dashboard and reporting for enhanced firm-wide data analytics.

Desired Skills and Experience

**Who are we looking for?**

**Qualifications**:

- **Education**:Bachelor’s degree in Marketing, Communications, Digital Media, Technology or Law
- **Experience**:2-4 years of experience in marketing and communications, with a focus on digital channels and strategies.

**Skills**:

- Proficiency in digital marketing tools and platforms
- Strong writing, editing, and content creation skills.
- Ability to analyse data and generate actionable insights.
- Excellent organisational and project management skills.
- Creative thinking and problem-solving abilities, including interpretation of design concepts into solutions.
- Strong interpersonal and communication skills.

**Preferred Attributes**:

- Experience working in a digital transformation environment or on digital transformation projects.
- Strong understanding of Microsoft Excel and the ability to build custom reports and dashboards
- Knowledge of design software (e.g., Adobe Creative Suite) is a plus.

**What We Offer**:

- Opportunity to work in a forward-thinking and innovative environment.
- Learning and growth opportunities.
- Collaborative and supportive team culture.
- Flexible work arrangements, which includes access to a hybrid work model
- Access to interesting, challenging and varied work.
- Leave options, including wellbeing leave day, volunteer leave, and an annual Moores Day (a day off on the Monday before Cup Day every year)
- Onsite carparking in our Hawthorn office

For this role the salary will be dependent on previous experience.

**About us**

Moores is not a traditional law firm. We are unique because:

- Our staff love working here, Moores was named the ‘Employer of Choice’ at the Australian Law Awards 2023
- We actually innovate - we were the first law firm to ditch time sheets in favour of value pricing. We price value, not time.
- Our staff love working here - Moores recently ranked in the top 25% of Australian organisations surveyed by InSync in relation to employee engagement.
- We are truly flexible - 90% of our staff and practice leaders work flexibly or part time.
- We are proudly inclusive and committed to equality - our CEO and more than 50 percent of our practice leaders are female. There is no gender pay gap at Moores.
- We pride ourselves on being professional, but we don’t wear suits unless we have to.
- We value work-life balance, so we focus on working smarter.
- We have a strong commitment to pro bono and social impact - we delivered pro bono resources to support over 10,000 NFPs in 2020 alone.
- We focus on working with purpose aligned clients to deliver great outcomes that benefit the community.
- We keep it real - we’re a dow