Marketing Specialist

1 week ago

Sydney, Australia Sharp & Carter Full time

Dynamic Industry | Hybrid Working Model | Valuable Learning Opportunities
- $80,000 - $ 90,000 Base + Super | Competitive Compensation and Benefits
- Driving Impactful Marketing Campaigns | Collaboration and Teamwork

Are you a passionate marketer with experience in the fast-moving consumer goods (FMCG) industry? Are you looking for an exciting opportunity to showcase your skills and drive impactful marketing campaigns?

We are seeking a talented Marketing Specialist to join our clients dynamic team and contribute to our continued success in the FMCG market.

This client is a leading player in the FMCG industry, dedicated to providing high-quality consumer products to customers worldwide. With a strong focus on innovation, quality, and customer satisfaction, they have established ourselves as a trusted brand in the market. Their diverse portfolio includes food and beverage products, personal care items, household goods, and more.

**Responsibilities**:

- Develop and implement comprehensive marketing strategies to drive brand awareness, customer engagement, and sales growth for our FMCG products.
- Conduct market research and analyze consumer trends, competitive landscape, and market opportunities to identify target audiences and tailor marketing campaigns accordingly.
- Create and execute integrated marketing campaigns across various channels, including digital platforms, social media, print, and traditional media.
- Collaborate with cross-functional teams, including product development, sales, and creative departments, to ensure alignment and effective execution of marketing initiatives.
- Monitor and analyze marketing campaign performance, making data-driven decisions and adjustments to optimize results.
- Stay updated with industry trends, emerging technologies, and best practices to continuously enhance marketing strategies and tactics.
- Track and report on key metrics and KPIs, providing regular updates to stakeholders on marketing performance and campaign effectiveness.

**Requirements**:

- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience as a Marketing Specialist, preferably in the FMCG industry.
- Strong knowledge of FMCG market dynamics, consumer behavior, and industry trends.
- Demonstrated success in developing and implementing marketing strategies and campaigns that drive business results.
- Excellent communication skills, both written and verbal, with the ability to effectively convey brand messages and engage with diverse audiences.
- Analytical mindset with the ability to interpret data, extract insights, and make data-driven decisions.
- Creative thinking and problem-solving skills to develop innovative marketing solutions.
- Ability to work collaboratively in a fast-paced, deadline-driven environment.
- Proficiency in marketing tools and software, such as Google Analytics, CRM platforms, and marketing automation software, is a plus.

Click 'APPLY' if you are interested in joining this amazing team

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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