Creative and Content Specialist

4 days ago

Brisbane, Australia Tourism and Events Queensland Full time

Tourism and Events Queensland (TEQ) is a statutory body of the Queensland Government and the State's lead tourism marketing, destination and experience development and major events agency. With a vision of inspiring the world to experience the best address on earth, TEQ is committed to working collaboratively with key stakeholders to grow the tourism and events industry in Queensland.
About the teamThe Creative and Content team sits within the Global Marketing Team and is responsible for creating and managing content for owned, earned and paid channels.
About the roleThe Creative and Content Specialist provides end-to-end support for the business globally from content planning to content development and implementation through to optimisation for B2C and B2B audiences. This is a multi-faceted role that requires a strategic eye to ensure content supports TEQ's business objectives as well as delivering and managing content that connects with consumers across campaigns and owned channels.
This is a permanent full-time position and the annual salary is from $77,971 plus superannuation and leave loading.
Key duties
- Project manage the planning, development and execution of content marketing activity, including prioritisation, scheduling, budget management, communication, reporting and analysis.
- Create and manage content for TEQ-owned channels including but not limited to website, e-newsletter, program and video for both business-as-usual and campaign-related content based on audience needs, TEQ business objectives, usability and SEO.
- Liaise and work with agencies, media and marketing partners on collaborative content initiatives.
- Provide a high level of content knowledge and expertise to TEQ internal and external customers in order to assist in the achievement of corporate objectives.

**For this role, we will consider your**:

- Demonstrated ability to source and produce effective, innovative and relevant content including editorial, images, video and website content.
- Experience creating content calendars, content audits, strategic content recommendations, content plans and scheduling content.
- Experience working with strategic partners to implement large multi-channel marketing campaigns.
- Strong project management skills including the ability to manage project budgets and multiple projects to meet short deadlines.
- Ability to write and edit copy in brand tone of voice.

There are no mandatory qualifications for this role, however a degree in business, marketing, tourism or journalism will be highly regarded.
Additional Information
- Applications will remain current for a period of up to 12 months after the closing date of the original vacancy and may be used for recurring or similar vacancies.
- Pre-employment checks will occur prior to any offer of employment being made. Checks may include:

- Referees
- Proof of eligibility for appointment (i.e. residency/citizenship status or evidence of your Australian working visa)
- Within one month of commencing employment, the successful applicant is required to disclose any employment as a lobbyist in the previous two years.
- The recommended applicant will be required to disclose any serious disciplinary action taken against them in public sector employment.

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