Digital Product Owner

**Why Bupa?**

Think beyond conventional insurance and finance sector roles. Health is rapidly emerging as the next big thing for business-savvy innovators. We’re adapting and growing to meet the new realities in healthcare. To achieve this, our agile culture brings together broad expertise to offer more far-reaching services to benefit people’s health and mental wellbeing. This adds variety to your role, presents fresh daily challenges and widens the range of projects and businesses you’ll work across.

**The Opportunity**

Collaboration is a key driver of success at Bupa and your ability to bring teams together, understand the business requirements and execute against these requirements in an organised and efficient way is critical to success in this role.

**In this role you will**:

- Ideate, design and implement planned and tactical campaign activities on the website
- Partnering with business stakeholders to understand business drivers, considerations and influence outcomes
- Partner with data and analytics to develop a deep understanding of customers and customer behaviours to inform decisions and development
- Define stories and acceptance criteria to deliver minimum viable product for launch and successive iteration and horizon mapping
- Engage and motivate the production team by communicating the business benefits of releases
- Ensure adherence to Bupa brand guidelines and design systems to maintain design quality
- Lead the utilisation of our tech stack across analytics, personalisation, and optimisation capabilities to improve the customer experience for our users
- Monitor digital sales vs targets and ideate merchandising activities to close any marketshare gaps and exceed FY targets
- Leverage analytics data to interpret performance and draw insights with recommendations that can be presented to relevant stakeholders
- Manage and prioritise multiple campaigns at one time ensuring that customer facing deadlines are met and market share opportunities are maximised
- Develop and maintain process that encourage transparency and collaboration across multiple teams
- Be flexible and have the ability to pivot on initiatives in order to develop and deliver necessary activities for Bupa
- Engage all necessary SME’s from varying disciplines at the right time across activity strategy and delivery to maximise customer experience and revenue opportunities
- Lead and mentor our team of Digital Producers

**You will bring**:

- 3+ years’ experience working as a digital leader with a solid understanding of best practices of agile methodologies
- Experience working across a wide range of digital projects
- Creative skills to oversee the production of quality digital content and/or product
- Ability to develop strategy based on strong research and data analysis or competitive reviews
- Audience Manager / Tealium highly desirable or equivalent
- Familiarity with analytical tools
- Ability to estimate delivery of digital projects and/or product assessment
- Proven interpersonal and facilitation skills
- Basic understanding of SEO
- Experience working in an agile environment
- Agile certifications (CSM, PSM) preferred
- Experience in the health insurance industry would be advantageous

**What’s in it for you?**

As well as a competitive salary, a range of Bupa benefits and flexible working/ work from home, you’ll be challenged and encouraged to innovate. You will collaborate strongly with colleagues who are committed to delivering exceptional experiences. We trust, respect and consider everyone, knowing your difference will make the difference.

Other benefits include discounts on health insurance, as well as access to our new global wellbeing program, Viva. Viva has been designed to help you to live a healthy and happy life. It encompasses a comprehensive health and wellbeing program which includes access to health insurance benefits that will assist with covering the cost of medical treatment, information and education sessions, and preventative healthcare screening such as annual health assessments and skin checks. You will also be eligible to access various discounted products and services through our VIVA wellbeing partnerships.

You will feel happier & healthier for working at Bupa