Shopper Insights Manager/category Analyst

1 week ago

Sydney, Australia Resources Group AU Full time

This specialist consumer and shopper insights agency allows its clients to know their customers like never before

Unmatched in the use of big data technology, their unique ability to combine clients’ internal data with market POS, loyalty data and shopper insights gives them an unrivalled position. These data streams are supplemented by a deep understanding of the key trends impacting brands and consumers. So, whether drilling deep into shopper-specific behaviours or evaluating broadly across markets, their clients can keep their fingers on the pulse.

Add to this their reputation for hiring the best people, with the smartest minds and you have a winning formula

As a
**Shopper Insights Manager/Category Analyst **within their specialist consumer insights division, you will join a team focused on transforming how leading names in FMCG and grocery use data and insights to drive decisions. Offering programs of research unmatched in scope or scale, you will help big-name brands put the customer at the heart of everything they do. You will help them lift shopper engagement and loyalty across categories and stores, whilst optimising brand, range, price, and promotional strategy.

**So, who are you?**
- You are a**numbers nut **who loves getting lost in the data With a high level of numerical literacy, you will be able to distil data into actionable insights.
- You can see the **commercial and**bigger picture **and can move from the “what” to the “so what” for your clients.
- You are a **master relationship builder**able to quickly build rapport and step into a trusted advisor role with stakeholders
- You are a **true team player, **and you’ll enjoy contributing to this fun and aspirational

**And what will you need?**
- 2+ years of quantitative market research, consumer insights or shopper/category analytics experience
- A proven track record of working closely with FMCG, Retail or Grocery clients
- Prior experience in using SCAN/POS data
- Confident and engaging communication skills
- Brilliant problem-solving skills and an eye for detail

In return, you will be rewarded with generous leave allowances (25+ days), best-in-market training and professional development and an employer that is fully invested in supporting the health and wellbeing of its workforce.

**About Resources Group**
With over twenty five years’ experience helping thousands of Researchers, Marketers, Insight Specialists and Data Analysts in their career moves, no one has better knowledge of the Market Research, Insights and Marketing Strategy job market than Resources Group. Our consultants take the time to understand your career aims and are dedicated to providing impartial advice and finding you the best career move, with access to an unrivalled range of opportunities with top employers in the sector - visit our website for many more options
- Resources Group’s Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background_

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