
Category Insights Consultant
5 days ago
This specialist consumer and shopper insights agency allows its clients to know their customers like never before
Unmatched in the use of big data technology, their unique ability to combine clients’ internal data with market POS, loyalty data and shopper insights gives them an unrivalled position. These data streams are supplemented by a deep understanding of the key trends impacting brands and consumers. So, whether drilling deep into shopper-specific behaviours or evaluating broadly across markets, their clients can keep their fingers on the pulse.
Add to this their reputation for hiring the best people, with the smartest minds and you have a winning formula
As a
**Category Insights Consultant **within their specialist Food and Grocery division, you will join a team focused on transforming how one of Australia’s largest CPG manufacturers uses data and insights to drive decisions. Offering programs of research unmatched in scope or scale, you will help this Aussie shopper favourite put the customer at the heart of everything they do. You will help them lift shopper engagement and loyalty across categories and stores, whilst optimising brand, range, price, and promotional strategy.
**So, who are you?**
- You are a** numbers nut **who loves getting lost in the data With a high level of numerical literacy, you will be able to distil data into actionable insights.
- You can see the **commercial and** **bigger picture **and can move from the “what” to the “so what” for your clients.
- You are a **master relationship builder** able to quickly build rapport and step into a trusted advisor role with stakeholders
- You are a **true team player, **and you’ll enjoy contributing to this fun and aspirational
**And what will you need?**
- 3+ years of quantitative market research, consumer insights or shopper/category analytics experience
- A proven track record of working closely with FMCG, Retail or Grocery clients
- Prior experience in using large data sets (POS/Scan/Shopper Panel/Loyalty etc.)
- Confident and engaging communication skills
- Brilliant problem-solving skills and an eye for detail
**And in return?**
- Up to 25+ days of leave + summer half Fridays, further company holidays and the option to buy leave
- 16 weeks of paid parental leave
- Amazing training and career mobility/opportunities - both locally and internationally
- EAP, Gym, Swimming Pool and a packed social calendar
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