Category Insights Analyst

About Us

We're a privately held, family business competing against some of the biggest multinationals in the world. We are Australia's No. 1 Pure Coffee Company*. Since 1947, we've been building brands into internationally recognised household names like Vittoria Coffee, Jarlsberg Cheese and Santa Vittoria mineral water. We are a fast-moving, innovative, market-leading business with a strong entrepreneurial culture. We only look at our competitors to ensure we can act differently.

We have a rare opportunity for an experienced and motivated Category Insights Analyst to join our highly skilled team based in our Company's Head Office in Silverwater, New South Wales.

The Role:

As the Category Insights Analyst, you will collaborate closely with Sales and Marketing to drive category growth for Vittoria Food & Beverage and within grocery channels. Your role will involve aligning with our major customers' key strategic initiatives and driving necessary changes by transforming insights into actionable plans. This pivotal position in the Retail team provides essential analytical and strategic support to optimize brand performance. You will play a crucial role in achieving business goals by delivering insights that support pricing and promotional strategies, maximizing sales, and enhancing margin contribution. Additionally, you'll drive market share by sharing critical insights that identify key areas of focus, comprehensive category review planning and driving innovation opportunities.

You will be responsible for:

• Becoming the go-to expert and trusted advisor for all category insights that drive key business decisions and shape winning strategies.
• Identifying and clearly communicating specific actionable opportunities for key categories.
• Developing the annual category plan and ensuring alignment with Marketing and Sales teams.
• Conducting ongoing analysis and monitoring of category performance, including competitive landscape and report through to Senior Management to influence decision making.
• Driving a culture of Best-in-Class Retailer Range Review processes.
• Reporting on and review of market share by segment, customer, and product using all available data points.
• Managing data relationships from IRI/Circana, Quantium, Synergy, and Nielsen IQ.
• Enhancing the capabilities of Sales and Marketing teams in utilizing IRI/Quantium/Synergy data effectively.

About You:

Ideally you will have:

• A minimum of 2 to 3 years' experience in a Category Insight Analyst role within FMCG. (Sales and/or Marketing experience favourable)
• In depth knowledge and experience on IRI /Circana, Quantium, Synergy, Nielsen IQ data. (Essential)
• A passion for numbers with the ability to translate data into meaningful insights
• Strong Category Leadership skills and an ability to influence both internal and external stakeholders
• Experience with pack / price recommendations supporting brand positioning and delivering sustainable growth.
• Exceptional analytical skills with strong attention to detail.
• Outstanding communication and presentation skills.
• Strong work ethic and a positive & winning attitude.

What We Offer You:

• A comprehensive remuneration package
• Generous staff discounts on products
• Unlimited barista made coffee and weekly catered lunches.
• Free onsite parking
• Personal and professional growth opportunities to continue learning and developing your career
• Joining a caring culture that gives back to the community by our generous contribution and involvement in a number of major charities

Vittoria Food & Beverage is committed to developing and retaining highly talented people. If you are a self-driven, enthusiastic individual with a can-do attitude then this is an opportunity is for you.

If you would like to work in one of the most successful and dynamic family-owned Australian businesses, please apply now.

*Source: IRI Scan Data MAT to 20/06/25 (Volume)