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Gaming Marketing Executive
3 weeks ago
For two decades, The Star Sydney has been a local landmark, deeply ingrained in Pyrmont and Darling Harbour. Committed to our communities, we strive to create fun in trusted destinations as Australia's premier entertainment hub. The Darling, and state-of-the-art venues including The Star Event Centre and The Lyric Theatre have hosted prestigious events and international acts. With extraordinary dining options, including Sokyo, BLACK Bar and Grill, Cucina Porto and our vibrant Sports Bar where the action is live and loud, we are dedicated to delivering the ultimate entertainment, hospitality, and dining experiences for all.
The Gaming Marketing Executive, reporting to the Senior Gaming Marketing Manager, will play a key role in supporting and executing targeted marketing campaigns and promotional initiatives aimed at increasing gaming visitation, revenue, and return on marketing investment (ROMI) on a 12-month contract.
This is a fantastic opportunity where you can put your skills and knowledge to the test and deliver a thrilling new era for our Marketing team.
**A few of your responsibilities**
- Support Loyalty & CRM initiatives to acquire new domestic members for The Star Club
- Deliver clear briefs and ensure campaigns launch on time, on budget, and aligned with objectives
- Monitor execution of gaming campaigns across all channels
- Brief teams on campaign build and launch requirements
- Ensure campaigns meet RSA, RSG, legal, and company standards
**What we are looking for**
- 5+ years’ experience in marketing, advertising, or brand development within hospitality or gaming
- Tertiary qualification in marketing or a related business field
- Strong communication and interpersonal skills to lead discussions and manage stakeholder expectations
- Solid understanding of relevant laws, especially around Privacy and Marketing compliance.
**About you**
You are a skilled marketing professional with a strong background in advertising, brand development, and campaign execution within the hospitality or gaming sectors.
You are adept at managing multi-channel strategies, from digital platforms to loyalty and CRM programs, with a clear focus on driving customer engagement, visitation, and revenue growth.
Your role will be pivotal in shaping the success of our Marketing team at The Star Sydney.
**What we can offer you**
- Complimentary meal on site every day including hot meals, sandwich bar and more
- Flexible working arrangements
- Discounted parking + other transport options
- Up to 30% discounts across award winning restaurants and accommodation
- Mental Health and Wellbeing services
- Diversity & Inclusion areas of focus including Multicultural, Gender, Aboriginal & Torres Strait islander and LGBTQI+
- Paid training, ongoing career development opportunities
- Opportunity to work with elite professionals and assets
**_Please be aware that eligibility checks are required as part of the recruitment process and ongoing employment for this position._**
**Our culture**
At The Star, we are committed to creating a diverse, equitable and inclusive workplace that we know will contribute to exceptional experiences for our guests, a great place to work for our team members and positive outcomes for our communities. We believe in authenticity that embodies our Company values = **Build Memorable Connections, Own It, Lead with Integrity, and Take Good Care.**
The Star was awarded **WGEA Employer of Citation for Gender Equality** (2022-24) and has been recognised as a **2024 GOLD Employer**by the Australian Workplace Equality Index (AWEI), which evaluates LGBTQI+ inclusiveness in the workplace.
**It's your time to SHINE**
Click on the link below to make your next career move with The Star.