Marketing Manager

5 days ago

Canning Vale, Australia Embodied Full time

Are you a dynamic and results-driven marketing professional with a passion for product based marketing? If you're looking for an exciting opportunity to showcase your skills and creativity in an innovative and progressive company, then this role could be for you.

As a highly customer-focused manufacturer of open space furniture, shelters, and amenity buildings in Australia, our client is dedicated to creating open spaces that enhance the functionality and aesthetics of outdoor environments.

As the Marketing Manager, you will play a pivotal role in developing and implementing product-focused marketing strategies. Your expertise will be instrumental in positioning the brands as the go-to choice in the market.

Duties will include:

- Developing and executing product-focused marketing campaigns to generate profitable sales.
- Realignment of two brands to create synergy.
- Craft persuasive and engaging copy that effectively communicates the value of the products to the target audience.
- Manage the online presence across websites, social media platforms, and industry publications, ensuring products stand out in the market.
- Drive the development of an exceptional digital experience for customers, making it easy for them to explore, select, and engage with the range of product designs.
- Collaborate with the sales team to develop outbound campaigns and lead generation strategies that showcase the product offerings and benefits.
- Measure and analyse campaign engagement and effectiveness to optimise future marketing efforts.
- Stay updated on market trends and competitors, providing insights to inform product development and marketing strategies.
- Collaborate with internal and external stakeholders to ensure successful project management and timely execution of marketing initiatives.

To be successful in the role your ability to effectively communicate the value and unique features of the products and the company's renowned high service delivery, will be crucial. Advanced skills with Adobe Creative suite are essential.

You will be required to present a portfolio of your previous work at interview.

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