Marketing Specialist

2 weeks ago

Spring Hill, Australia Maison Blue Full time

Responsibilities:

- Develop market objectives and strategies for both the local Australian and international markets to ensure the company achieves sales growth across various countries. **Conduct market research to identify opportunities for new and existing products in different markets, including analyzing consumer demands, competitors, and industry trends to provide data support for product line development.** Provide recommendations for product mix and pricing strategies tailored to different markets to ensure the competitiveness and attractiveness of the company's products in each country. **Design and write marketing activity plans, including both online and offline events, to enhance the brand's visibility globally.** Regularly analyze market data and consumer feedback, generating monthly market analysis reports to assess the effectiveness of the company's marketing activities, and propose improvement suggestions for different markets. **Research and analyze the cultural and consumption habits of each country, providing recommendations for brand localization strategies to ensure effective communication of brand messages.** Continuously monitor industry trends and market dynamics, evaluate competitors' market activities, and timely adjust the company's marketing strategies to maintain a competitive edge. **Responsible for developing digital media marketing plans, including content and strategic direction for social media platforms such as Facebook, Instagram, and TikTok, aimed at enhancing brand awareness and user engagement.**

**Requirements**:
Pay: $75,000.00 - $85,000.00 per year

Schedule:

- 8 hour shift

Work Authorisation:

- Australia (preferred)

Work Location: In person

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