Marketing Specialist

**Join us and let’s make a bigger difference together.**

When you take on a role at Australian Unity, you're not just taking a job; you're embarking on a mission. Because in home health & care, we’re not just another provider; we are forging a new path altogether. Our approach is revolutionary, and our ambition is boundless. Driven by a pioneering spirit we reimagine what is possible in home healthcare and we’re dedicated to a healthier, more fulfilling life for those who care and those we care for.

**Your Role in Our Journey**

Joining us means becoming an integral part of a dynamic team. You will have the opportunity to innovate, to make a tangible impact on lives every day. We offer a career but more so a platform where your skills, passion, and determination create real change. Your work with us goes beyond caring for individuals; to shaping a healthier future for communities.

Established in 1840, we’re Australia’s first member-owned wellbeing company. Today we have over $1 billion in revenue and provide smart solutions and services to more than 700,000 Australians. We employ over 7000 people and our purpose is to **Help People to Thrive**.

It’s an exciting time to be joining Australian Unity - we have grown significantly over recent years and are transforming to capitalise on further growth opportunities to help our customers and employees thrive. We operate with commercial principles and with a strong social purpose to create community value. Australian Unity is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

**Our Opportunity**:
The Marketing Specialist will play a key role in supporting the development and execution of marketing campaigns and initiatives to enhance brand awareness, customer engagement, and business growth. This role will work collaboratively across teams to implement marketing strategies that align with Home Health’s objectives.

Accountabilities include:

- Assisting in the execution and analysis of marketing campaigns and initiatives across digital, print and other channels.
- Coordinating the production of marketing and BD materials with marketing vendors including designers, printers, digital and media.
- Supporting the coordination of key events, expos and sponsorships
- Supporting database management activities.
- Facilitating the production of content by acting as the liaison between production partner and customer.
- Management of collateral warehousing and system dispatch.
- Conducting market research and competitor intel to identify trends, changes in landscape and opportunities.
- Supporting the tracking, measurement and performance of marketing initiatives.
- Assisting in managing budgets, invoices and marketing administration tasks.
- Partnering and collaborating across functions to deliver on key initiatives and drive customer obsession.
- Building trusted partnerships with key stakeholders

**About You**:
To be successful in the role you will be able to demonstrate the following capabilities / experience:

- Experience in a B2C marketing role supporting delivery of marketing activity across ATL media channels, digital and events.
- Knowledge of digital marketing tools and hands on experience with CRM platforms, preferably Salesforce and Marketing Cloud.
- A strong understanding of marketing concepts, strategies and tactics
- Assisting in budget tracking and invoice management
- The ability to coordinate multiple activities, meet deadlines and ensure smooth execution
- Excellent communication, interpersonal and stakeholder relationship management skills

**What’s on Offer**:
You will enjoy a range of great employee benefits and rewards including:

- Competitive salary + bonus program
- Enjoy additional yearly Well-Being and Community leave days
- 14-week paid parental leave, with equal benefit for both parents PLUS our Bump to Baby
- Employee Referral Program
- Employee Assistance Program - support and assistance for you and your partner at those times in life when you need it most
- Maxxia Rewards - a great range of discounts and benefits at selected retail outlets, department stores, attractions, travel, cinemas, restaurants.
- Discounts across the Australian Unity business including Private Health Insurance, General Insurance + more
- Available access to LinkedIn Learning courses through our great Learning platform