Media Relations Specialist

One of Australia's most successful and high-growth marketplace companies Airtasker is hiring for a Media Relations Specialist Could this be you?

Airtasker's mission is to empower people to realise the full value of their skills.

**Role details**

**Marketing**

**Full-time**

**Sydney, AU**

**Visa sponsorship** - No

**Mid Level **- A role for someone with some well-developed knowledge and skills they can bring to the role and team. Typically after 2-5 years of experience.

**Why Airtasker**

We create jobs and help people get more done all around the world. We are inspired every day by the people who make their livelihood on the Airtasker platform.

Airtasker is a global marketplace for local services. We’re building a platform that allows people to post jobs and allows taskers to earn a living through these jobs. We’ve spent the last year on a journey of growth and transformation - planting our flag in UK and Ireland and progressing on our vision for the local services economy. We are 4M users strong, with over $300M worth of jobs created this year in Australia and overseas. We’re making huge strides and we need your help as we accelerate to our mission

We have had an incredible journey so far, having raised over $50m of funding from investors including Skyfield Capital and Seven West Media. Right now we're building a super talented (ex
- Google, Canva, BCG), energetic and ambitious team with people who want to make a real impact in a hyper-growth and solutions-oriented start-up

**About the role**

We’re looking for a PR executive that has a passion for media relations and is well-connected across the Australian media landscape.

This role will lead the management of Airtasker’s press office program in Australia, with a focus on driving coverage in top-tier publications. This includes hosting regular meet and greets to build relationships with key tier 1 journalists & other key press, commissioning data led PR angles, surfacing Tasker and Customer case studies and cross referencing for opportunities in social with our Social Media & Campaign manager (via organic & influencer content). This role will work closely with Airtasker’s Global Senior PR Manager and have a light touch into activity happening in the UK too.

Creativity is also key to identify any newsjacking opportunity that can interconnect with Airtasker as the solution. From queuing 8 hours for the passport renewal line, or earning more with Airtasker to deal with the cost pressures of inflation.

**What you'll be responsible for**
- **Strategy and Campaign Formulation**:Develop the organization’s marketing goals and the long-term efforts involving key marketing channels to achieve these goals
- **Media Management**: Build positive relationships with stakeholders, media, and the public through targeted content

**Skills you'll need**
- **Social skills**: Behaves and communicates effectively in different social situations and with a variety of different people
- **Written communication**:Writes in a clear and structured format to convey information and ideas effectively to a target audience
- **Verbal communication**: Speaks clearly to convey information effectively to a target audience

**Meet the Marketing Team**

The goal of the Marketing team is to engage customers. We play an important role in Airtasker’s growth strategy and aim to maximize retention and the acquisition of new consumers. We enable the business to achieve consumer-based targets and ultimately Airtasker's financial goals.

**Salary**: $65,000.00 - $90,000.00 per year

Schedule:

- 8 hour shift