Social Media Coordinator

3 days ago

Melbourne, Australia Probe CX Full time

**About the Role**

As Social Media Coordinator, you'll be instrumental in shaping the online presence of a renowned Australian brand. You'll lead community management, develop engaging strategies, and support content creation and publishing. This is a highly collaborative role where your recommendations will directly contribute to exceptional community experiences.

**Key Responsibilities**:
**Community Management & Strategy**
- Oversee daily community management across all social media platforms.
- Develop and implement community engagement strategies.
- Monitor brand sentiment and proactively address community concerns.
- Manage and respond to reviews on platforms like TrustPilot and Product Review.
- Collaborate with the Customer Service team to provide effective and timely solutions.

**Social Media Management & Publishing**
- Execute the content calendar using social media management platforms for publishing and scheduling.
- Optimise content for each platform.
- Conduct social listening to identify trends and conversations.
- Monitor local competitor activity.
- Ensure consistent brand voice.

**Content Production Support**
- Edit and optimise visual assets for social platforms.
- Create platform-specific content variations.
- Edit user-generated content.
- Develop simple graphics and videos for reactive content.

**Analytics, Insights & Reporting**
- Generate comprehensive reports.
- Provide actionable insights from social listening data.
- Track and analyse community health metrics.
- Present monthly performance reviews.

**Key Skills and Attributes Required**:

- 3-5 years of proven experience in social media and community management
- Demonstrated success in growing and engaging online communities
- Track record of improving key social media metrics
- Experience managing brand reputation and crisis communications
- Proficiency in Social Media Management tools
- Strong content editing capabilities
- Deep understanding of social media platforms, algorithms, and best practices
- Experience with review management and reputation platforms
- Bachelor’s degree in Marketing, Communications, Digital Media, or related field

**Why Join Us?**
- Work on behalf of a leading Australian brand
- Collaborate with brilliant marketing minds across the business and watch your ideas come to life
- Access an unlimited mental health and well-being platform, empowering you to stay balanced and thrive both personally and professionally.
- Access to everyday savings: From technology, phone bills, fuel and groceries to fashion, restaurants and entertainment. Our employee benefits provider Flare can help you save every day with well-known brands

**_ About Probe CX_**
- Probe CX is a global business of 17,000 team members. We believe in combining human expertise with technology to deliver exceptional results. We are a digitally-enabled and data-driven company, but first & foremost we are people-purpose led. Our team members are instrumental in delivering on our promise to provide a human touch to every interaction._

**_ How to Apply?_**
- Probe CX firmly believes that the strength of our company lies with the diversity and talent of our people. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, making room for opportunities for each individual to thrive. Join us in celebrating you and your 100% authentic self_

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