Global Marketing Strategist
4 weeks ago
The Pepsi Lipton joint venture offers an exciting opportunity for a skilled marketing professional to join their team in Sydney. As a Marketing Manager, you will be responsible for implementing brand strategies and leading key initiatives to drive business performance.
About the Company
Pepsi Lipton is a joint venture between Unilever and PepsiCo, manufacturing and selling Ice-Tea branded products globally. With two billion-dollar brands, Lipton and Pure Leaf, the company operates across various regions, including North America, Europe, Latin America, Africa, the Middle East, and Asia.
Your Responsibilities
- Lead and deliver against brand communication strategy, seeding the Ice-Tea category
- Develop 360 integrated brand communication that works across all countries in the region
- Drive digital, activation, and media planning to increase brand visibility
- Implement brand plans by working closely with bottlers and the Pepsico system
- Explore new channels and cohorts for white space entry strategy
About You
- A strong background in marketing, particularly innovation management and digital marketing
- Excellent influencing and people management skills, with experience motivating colleagues and stakeholders
- Demonstrated ability to manage matrix organizations and deploy 360 marketing programs
- High accountability and responsibility, with a proven track record of success in big-scale projects
What We Offer
- An attractive remuneration package and benefits
- Excellent health and wellness programs
- An agile and flexible working environment
- Personal and professional growth opportunities
- A commitment to diversity, equity, and inclusion
With an estimated salary range of $100,000 - $120,000 per annum, this role presents an excellent opportunity for a skilled marketing professional to join a dynamic and growing company. Apply now to take your career to the next level
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