Digital Performance Lead

1 day ago

Sydney, New South Wales, Australia beBeePerformance Full time $100,000 - $140,000

Key Responsibilities:

  • Lead complex paid media campaigns to achieve client goals and objectives.
  • Collaborate with digital strategists, paid media specialists, and CRM professionals to enhance performance and revenue.
  • Build strong relationships with clients to understand their marketing needs across paid channels.

Campaign Setup and Execution

  • Brief and manage ad creation and campaign setup with the Paid Media team.
  • Explore new opportunities for platform spending and align media strategies with clients' release and content calendars.
  • Oversee and optimize client campaigns across various channels, focusing on search and Meta.

Analysis and Reporting

  • Report on ad creatives and make recommendations for future designs and messaging.
  • Manage budget planning and revenue forecasting to ensure pacing aligns with targets.
  • Analyze campaign and media performance to provide actionable insights and recommendations.

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