Senior Research Consultant

4 weeks ago

Sydney, New South Wales, Australia JCDecaux Full time
About the Role

The Senior Research Consultant will be responsible for supporting the development and execution of JCDecaux market research and advertising effectiveness studies.

This role involves project management, ensuring high-quality ongoing research solutions and scoping new opportunities to demonstrate Out-of-Home advertising effectiveness.

Responsibilities
  • Support ad-hoc JCDecaux research requirements, collaborating closely with the Group Manager
  • Develop, manage, and execute JCDecaux PROOF, our program of significant Out-of-Home effectiveness studies
  • BUILD RELATIONSHIPS WITH RESEARCH SUPPLIERS AND AGENCIES
  • CREATE PRESENTATIONS AND PRESENT RESEARCH FINDINGS TO CLIENTS
  • LOCALISE INTERNATIONAL RESEARCH PROJECTS FROM JCDECAUX'S GLOBAL NETWORK
  • MANAGE OUR RESEARCH KNOWLEDGE, INCLUDING MAINTENANCE OF A LIBRARY OF CASE STUDIES FOR ACCESS BY THE WIDER BUSINESS
  • SUPPORT THE WIDER MARKETING TEAM INnovation AND NEW APPROACHES TO DATA, RESEARCH, AND INSIGHTS
  • Ideate research innovation and scope complex methodologies such as Media Mix Modelling
About You

You'll have experience within research or insights, gained in either agency, media owner or client side. Experience of advertising measurement and effectiveness, or a passion for learning further about this field will stand you in good stead.

  • Knowledge of quantitative and/or qualitative research methods, including survey writing
  • Data/numeric literacy – comfortable with large data sets
  • Exceptional attention to detail
  • High level of competency in written and verbal communication
  • Internal and external relationship building
  • Relevant tertiary qualification in Marketing or equivalent
  • Advanced Microsoft Office skills, especially Excel and PowerPoint
  • A passion for advertising effectiveness and the media industry
Benefits
  • $120,000 estimated salary per annum (dependent on location)
  • Opportunity to get an additional week of annual leave after your first year
  • Participation in bonus or OTE programs
  • Access to comprehensive training and development opportunities
  • Parental leave and Market-leading fertility leave
  • Fully supported hybrid working arrangements
  • Opportunities to be part of employee-led steering committees across Diversity & Inclusion, Reconciliation Action Plan (RAP), Corporate Social Responsibility (CSR) and Sustainability
Why Join JCDecaux?

We value and reward your contributions and ensure Belonging and Inclusion are at the heart of everything we do.

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