Digital Marketing Insights Analyst

6 hours ago


Melbourne, Victoria, Australia Easygo Full time

At Easygo, we are seeking a talented Digital Marketing Insights Analyst to join our team in Melbourne. With a strong background in data analysis and marketing, you will drive our data-driven marketing strategies by providing insights on marketing spend across multiple channels.

This is a unique opportunity to shape our Marketing team's data management processes and influence key marketing decisions. You will work closely with the marketing, finance, and business intelligence teams to align data analysis with overall business objectives.

As a Digital Marketing Insights Analyst, your primary responsibilities will include:

  • Data Analysis & Reporting: Collect, analyze, and interpret data from various marketing channels to inform marketing strategies and improve campaign effectiveness.
  • Performance Tracking: Monitor and report on the performance of marketing campaigns, including ROI, conversion rates, and other key metrics.
  • Dashboards & Tools: Create and maintain dashboards and tools that provide real-time visibility into marketing performance.

To succeed in this role, you will need:

  • Bachelor's or master's degree in data science, statistics, computer science, or related field.
  • 3+ years working as a Data Analyst within the Marketing/Payment/Finance/Operations sectors.
  • Strong proficiency in data analysis tools such as Python, SQL, and data visualization tools like Tableau or Power BI.

In return for your expertise, we offer:

  • An estimated salary of $90,000 - $110,000 per annum.
  • A fun office environment with pool tables, table tennis, and gaming consoles.
  • Daily catered breakfast, coffee, and tea.
  • A comprehensive benefits package, including EAP access and over 9,000 courses across our Learning and Development Platform.


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