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Drive Loyalty Excellence
3 weeks ago
You will play a pivotal role in shaping the direction of our loyalty programme, driving strategy and overseeing its development. This involves enhancing the usability, features and engagement of our loyalty app, as well as forging valuable partnerships that deliver meaningful value to our members.
Key Responsibilities:- Create a loyalty strategy that drives commercially sustainable results and adds value for our members.
- Lead the evolution of our loyalty app, ensuring seamless integration with our digital ecosystem while boosting usability and features.
- Build and manage external partnerships that strengthen our brand and deliver value to our members.
- Develop engaging content that excites and engages our members.
- A minimum of 8 years' experience managing loyalty programmes end-to-end: design, implementation, optimisation and evaluation.
- Bachelor's degree in Marketing, Brand Management or a related field.
- Proven strategic mindset with strong analytical and commercial acumen.