Loyalty Marketing Leader

5 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000
Loyalty Marketing Professional

This role is pivotal in driving member engagement, retention, and customer lifetime value through innovative loyalty campaigns, personalized customer experiences, and seamless program operations. Key responsibilities include leading the strategic development, management, and execution of loyalty programs, overseeing loyalty structure, member benefits, tier progression, and customer engagement tactics to drive member retention and lifetime value.

Key Responsibilities
  • Loyalty Strategy & Program Management
  • Develop and execute loyalty marketing strategies that enhance customer satisfaction while delivering commercial impact
  • Collaborate with internal teams to drive effectiveness and customer experience
  • Identify opportunities for innovation and enhancement of loyalty initiatives, campaigns, and programs ensuring alignment with business goals
Requirements
  1. 6+ years of work experience in loyalty marketing, CRM, marketing strategy, or product development
  2. Proven ability to lead and develop teams, set strategic goals, and motivate teams to perform
  3. Strong competency, knowledge, and skills for enterprise CRM systems, reporting platforms, and relevant industry training
Benefits
  • Competitive salary package
  • Brilliant working environment
  • Opportunity to take full ownership of the Loyalty Program
  • Thriving industry with huge growth potential

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