Brand Strategy Leader

2 weeks ago

Melbourne, Victoria, Australia beBeeBrandLeader Full time $90,000 - $130,000

Job Title: Brand Strategy Leader

About the Role

We are seeking a seasoned brand strategy professional to lead our marketing efforts and develop go-to-market campaigns across multiple channels.

  • Design and execute comprehensive brand strategies that drive awareness, preference, and loyalty.
  • Craft compelling brand narratives and product stories that differentiate us in the marketplace.
  • Develop and evolve our brand positioning, identity, voice, and messaging architecture.
  • Provide strategic direction to the design function and collaborate with cross-functional teams to achieve business objectives.

The ideal candidate will have:

  • Proven experience in B2B/B2C marketing, with success owning full-channel campaigns.
  • Experience developing and executing brand strategies that drive awareness and differentiation.
  • Strong understanding of visual design, creative production, and brand systems.
  • Excellent leadership and collaboration skills.

Additional Requirements:

  • Proficient in Adobe Creative Suite, with familiarity in tools like Figma, Canva, HubSpot, Google Analytics, and brand performance tracking platforms.

At [Company], we value creativity, innovation, and teamwork. If you're passionate about building strong brands and driving business results, we encourage you to apply.

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