Brand Marketing Leader

3 days ago

Melbourne, Victoria, Australia beBeeManager Full time $100,000 - $120,000
Brand Campaigns Manager Role

We are seeking a results-driven Brand Campaigns Manager who brings both strategic vision and hands-on expertise in brand and product marketing.

  • Develop go-to-market brand campaign plans across digital, social, email, events and partnership channels while coordinating with Product, Sales, Design and external agencies to align creative messaging and timing.
  • Craft compelling brand narratives and product stories that differentiate us in the marketplace.
  • Develop and evolve the brand strategy including positioning, identity, voice, and messaging architecture.
  • Provide leadership to the design function via a Brand Lead while being accountable for the strategic and creative direction of the team.
  • Manage the planning and execution of brand campaigns that drive awareness preference and loyalty.
  • Craft clear compelling messaging that communicates our value proposition across multiple customer segments.

The successful candidate will possess the following skills experience and attributes:

  • Proven experience in B2B/B2C marketing across Brand Campaigns and Product with success owning full-channel campaigns.
  • Proven experience developing and executing brand strategies that drive awareness and differentiation.
  • Strong understanding of visual design creative production and brand systems.
  • Experience managing or working closely with creative teams freelancers or agencies.
  • Proficient in Adobe Creative Suite with familiarity in tools like Figma Canva HubSpot Google Analytics and brand performance tracking platforms.
Benefits
  • Dynamic work environment supporting employees to work from home and office.
  • Supportive team environment on-the-job training provided.
  • EAP access supporting a healthy work-life balance.
  • Exciting project scope with ability to get your hands dirty and make a real impact.
About Us

We are passionate about what we do and how we do it. We value diversity and are committed to creating an inclusive environment for all employees. If you're a big thinker motivated by making meaningful change apply now.

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