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Product Marketing Specialist

2 months ago


Sydney, New South Wales, Australia Intergage Full time

Company Overview
Intergage is a customer-centric and product-driven software as a service (SAAS) organization dedicated to empowering teams to enhance their performance daily. Our innovative technology platform provides frontline employees with a voice while offering leaders the insights necessary for informed decision-making in safety, quality, and continuous improvement.

Position Summary
As a Product Marketing Manager, you will collaborate closely with the Managing Director, product teams, and global marketing units to elevate brand visibility and drive growth for your product offerings, reaching millions of users around the globe. Your role will require exceptional communication skills and a collaborative spirit, as you work to convey the value of Intergage's products and services to our customers.

Key Qualifications
  • 2-3 years of experience in product marketing, successfully executing product launches and growth initiatives across essential marketing and commerce channels.
  • Proficient in stakeholder management, with a proven ability to build robust cross-functional relationships across product, marketing, go-to-market, and support teams, ensuring alignment towards common objectives.
  • Skilled storyteller with experience in developing product positioning and sales narratives that effectively communicate key customer benefits in a clear and impactful manner.
  • Adaptable and versatile, capable of tailoring strategies to diverse geographies, industries, personas, and use cases.
  • Highly organized, with a track record of managing cross-functional projects and a keen attention to detail paired with strong decision-making capabilities.
  • Thrives in a dynamic environment, adept at juggling multiple projects without losing focus.
  • Ability to think strategically while also paying attention to the finer details.
  • Resourceful and dedicated to advocating for customer needs.
  • Possesses a growth mindset, enjoys problem-solving for customers, and values teamwork.
Responsibilities
  • Reporting to the Head of Product Marketing, you will strategize and implement go-to-market launches for new features, products, and services, both internally and externally.
  • Collaborate with product, marketing, and go-to-market teams to foster ongoing growth, adoption, and engagement of a designated product portfolio.
  • Work towards shared commercial and product objectives, devising marketing strategies across acquisition, lifecycle, and regional marketing to execute campaigns in a strategic, customer-centric manner.
  • Develop and deliver compelling messaging that simplifies complex concepts, resonates with customers, and differentiates our offerings in the marketplace.
  • Analyze market trends and customer feedback to inform product strategy and roadmap development.
  • Create sales enablement materials that convey intricate concepts, technology updates, and product features in an easily digestible format.
  • Facilitate cross-functional alignment with our overall product roadmap, addressable markets, and operational processes.
Company Culture and Benefits
  • Flexible work arrangements that allow you to create an optimal work-life blend.
  • Access to professional and personal development opportunities.
  • A pet-friendly workplace.
  • Engagement in hackathons and other innovative activities.
  • Workshops and Lunch & Learns featuring insights from leadership and industry experts.
  • Encouragement to participate in community initiatives, open-source projects, and technology experimentation.
Additional Perks
  • Equity opportunities with significant growth potential, alongside a competitive salary.
  • Gourmet meals prepared by in-house chefs, offering fresh and healthy options to cater to all dietary needs.
  • Access to a commercial espresso machine, as well as beer and wine on tap, along with recreational amenities like a pool table, board games, and a library.