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Global Acquisition Marketing Lead

1 month ago

Sydney, New South Wales, Australia Salt Recruitment Full time

Award-winning global tech enterprise seeks 2x Campaign Marketing Managers to drive growth and acquisition in APAC. Join a fast-paced environment where innovative ideas are welcomed and embraced.

The role involves developing and executing marketing campaigns that connect with accounting professionals worldwide, including non-English speaking markets. Collaborate with sales, strategy, analytics, and partner teams to ensure alignment with business goals.

  • Campaign Management: Develop and execute acquisition campaigns targeting accountants and bookkeepers, ensuring efficient resource allocation and maximizing ROI.
  • Event Coordination: Plan and manage virtual and in-person events to engage the target audience and generate leads, working with vendors and internal teams for seamless execution.
  • Content-Driven Demand Generation: Create and distribute high-quality, engaging content across multiple channels to drive demand and conversions, showcasing the company's SAAS martech and fintech solutions.
  • Performance Analysis: Track and analyze campaign performance, reporting key metrics, and using insights for optimization.

To succeed in this role, you'll need proven experience (7+ years) in campaign management, with a focus on acquisition campaigns within the accountant and bookkeeping segment. Demonstrated success in executing virtual events, content-led demand generation, and in-person events is essential.

This exciting opportunity offers an estimated salary of AU$138,500 per annum, plus paid public holidays and wellness days off throughout the year, and a hybrid working model – 2 days per week in the office. You'll work in a fun, high-energy social culture, where everyone collaborates to achieve joint outcomes, embracing diversity, equity, and giving back to the community.

Job Information

Job Reference: JO-2411-348925
Job Duration: 18 Months
Job Start Date: Flexible on Start Date
Job Industries: Marketing
Job Locations: Sydney CBD
Job Types: Contract