
Online Merchandise Specialist
3 days ago
Job Details:
This is an exciting opportunity to support online merchandising and promotional planning across multiple brands. The successful candidate will work collaboratively with product, stock, marketing, and web design teams to maximise conversion rates, enhance product content, and drive online sales.
The role involves managing product catalogues, coordinating promotions, reporting on sales performance, and supporting fulfilment and customer service. This is a critical position that ensures a seamless online shopping experience while contributing to long-term strategic goals.
About the Role- Develop and maintain merchandising standards that drive conversion and improve the customer shopping experience
- Effectively merchandise products to maximise upsell and cross-sell opportunities
- Identify potential opportunities in product assortment based on knowledge of merchandise, sales, and customer behaviour
- Drive sales, conversion, and revenue by effectively merchandising products to help customers navigate to the right products quickly and easily
- Maintain an accurate and up-to-date online catalogue and ensure all products are ranged online as soon as they arrive into the business
- Ensure products are merchandised daily according to brand online merchandising principles
- Manage and merchandise markdowns and outlet products
- Update product titles and descriptions
- Liaise with product teams to provide accurate and detailed descriptions and product information
- All products have the correct assets attached, descriptions have been added, and fabric content is attached
- Collaborate with brands and web design team on the email marketing plan with the goal of optimising appeal and conversion
- Ensure all products advertised on EDMs and Web Updates have adequate stock
- Coordinate eDM material deadlines against and agreed schedule with brands and studio team
- Execute promotional activities accurately and within deadlines to ensure websites are aligned with store activity
- Coordinate range updates associated with online promotions, competitions, and special offers to ensure websites are aligned with store activity
- Conduct regular competitive analysis on the best practices of key competitors and international eCommerce leaders
- Produce daily, weekly, monthly, and seasonal reports and understand drivers of Sales
- Presents brand performance at daily trade meeting
- Monitor and understand analytics as a driver of merchandising
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