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Lifecycle Customer Engagement Specialist

3 weeks ago

Sydney, New South Wales, Australia beBeeMarketing Full time $114,300 - $124,300
Customer Journey Strategist

Xero's vision is to help small businesses supercharge their success. As a key member of our global marketing team, you will play a crucial role in supporting the execution of our lifecycle and engagement strategy.

About this role:
  • You will be responsible for ideating and delivering personalised journeys that are impactful, relevant and beautiful.
  • You will leverage direct marketing channels, tooling and data at your disposal to drive customer conversion and growth.
About you:

We're looking for someone with 2+ years of experience in email marketing, lifecycle marketing and/or marketing automation platforms and digital experimentation.

You should have skills in Google Analytics and internal dashboards, experience in Salesforce Marketing Cloud, Sales Cloud and Google Analytics, a data-driven and customer-focused mindset, and the ability to identify opportunities of value for the business and customer.

As an innovative thinker with excellent project management skills, you will thrive in a highly dynamic work environment and juggle multiple projects at once.

What we offer:
  • Generous paid leave
  • Dedicated paid leave to care for physical and mental wellbeing
  • Employee Assistance Program
  • Health insurance
  • Life insurance
  • Income protection
  • Wellbeing and sports programmes
  • Employee resource groups
  • 26 weeks of paid parental leave for primary caregivers
  • Employee Share Plan