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Digital Channel Optimization Specialist
2 weeks ago
Optimize Digital Channels as a Business Analyst
">We are seeking a highly motivated Business Analyst to play a key role in enhancing the user experience across our digital channels. This role will be responsible for analyzing user behavior, identifying improvement opportunities, and collaborating with cross-functional teams to implement solutions.
">The Ideal Candidate">- Execute smaller issue investigations and changes.
- Conduct analysis of user behavior and website traffic data.
- Identify pain points and areas for improvement across digital channels.
- Gather and document business requirements for digital channel enhancements.
- Collaborate with designers and developers to define technical solutions.
- Conduct user acceptance testing (UAT) for new features and functionality.
- Track and measure the success of implemented changes.
- Develop and maintain documentation for digital channel processes.
- Effectively communicate findings and recommendations to stakeholders.