
Digital Performance Optimization Specialist
3 days ago
Job Title:
Digital Performance Optimization Specialist
About the Role:
Our organization is seeking a Digital Performance Optimization Specialist to join its team. The successful candidate will be responsible for optimizing digital lead performance across various channels through analytics, testing, and scaling.
Key Responsibilities:
- Develop and manage the digital marketing stack, including Google's 360 suite, to track customer events, optimize experiences, and improve lead conversion rates.
- Lead a team, collaborate with stakeholders, manage technology providers, and conduct regular reviews of partnerships to ensure performance and value.
Requirements:
- Demonstrable strong leadership skills and the ability to build and lead high-performing teams.
- 5 years experience in digital marketing management and a diverse background in digital technology within service-based companies, preferably in the financial services sector.
- Proficiency in various digital marketing technology solutions, including the Google 360 Stack, GA360, Google Ads, Bing, Big Query, Google Tag Manager, DoubleClick, Tealeaf, Hubspot, and other Data Management Platforms.
- Proven expertise in managing complex projects.
- Tertiary level qualifications in relevant marketing or business disciplines.
What We Offer:
A leading organization that puts its people first and rewards their efforts. Flexible working, flexible days, travel/parking allowance, and an onsite gym are just a few benefits on offer.
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