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Strategic Marketing Director

1 month ago


Sydney, New South Wales, Australia Woolworths Full time
About Us

We are Cartology, one of Australia's leading retail media businesses powered by the Woolworths Group. Our mission is to provide targeted omnichannel marketing solutions and comprehensive closed loop reporting to help FMCG brands grow.

At Cartology, we pioneer the future of Retail Media, creating, shaping and leading this new industry that connects brands to customers in exciting ways.

Our culture is inclusive, innovative, and passionate about making a meaningful impact. As part of the Woolworths Group, you'll have the opportunity to work with an ambitious, smart, and talented team.

Job Overview
  • This full-time, permanent opportunity is based in Surrey Hills, Sydney.
  • You will lead a team of experts to define, manage, and deliver prioritised propositions roadmaps and end-to-end programs of work that delight clients and drive revenue across Australia and New Zealand.

The ideal candidate will have strong experience in senior marketing, strategy, or propositions roles, with exceptional people leadership skills and the ability to develop compelling stories.

Key ResponsibilitiesStrategic Roadmap Development:
  • Interpret Cartology's strategy and translate it into a prioritised roadmap of marketing propositions and programs that ladder up to masterbrand - Cartology.
Team Leadership:
  • Lead and develop the Marketing Propositions team, fostering a positive culture that encourages innovation, creativity, and high performance.
Program Delivery:
  • Oversee the end-to-end delivery of all marketing programs, working closely with the Marketing Activation & Comms teams for execution.
Insight-Led Proposition Development:
  • Partner with the Research and Insights team to leverage data and market intelligence in crafting compelling propositions.
Stakeholder Management:
  • Build and maintain strong relationships with key stakeholders across the organisation.

$140,000 - $180,000 per annum, depending on experience.