Digital Experience Director

3 days ago


Hawthorn East, Victoria, Australia Coles Full time
About Coles Group

We are a leading retailer in Australia, serving communities since 1914. With over 115,000 team members and a portfolio of iconic brands, we strive to make a difference in millions of lives while fostering innovation and inclusivity.

Role Overview

This is a challenging opportunity for a seasoned Digital Experience Director to lead our Omni-Channel Innovation team. Your primary focus will be on creating exceptional digital experiences for Coles Supermarket customers, driving collaboration among product, engineering teams, and external design agencies.

Main Responsibilities
  • Foster a collaborative environment to create compelling, consistent, and accessible digital experiences.
  • Implement a customer-led approach, utilizing journey maps and personas to develop wireframes, prototypes, and conduct user testing for design validation.
  • Align your team's output with the Coles Customer Experience Strategy, Business Strategy, and Digital Strategy.
  • Partner with business unit stakeholders and technology teams to create desirable, feasible, and viable experiences.
About You
  • Minimum 5 years' experience as a UX/Product Designer/Content Designer or similar, with extensive skills in wireframe design, UI creation, prototype development, and user testing.
  • 2+ years leading design teams (5+ people) in SaaS or B2C software.
  • 5+ years' experience supporting omni-channels for large, complex organisations requiring stakeholder management.
What We Offer
  • A competitive salary range: AU$140,000 - AU$180,000 per year.
  • A chance to work in a dynamic, inclusive, and customer-centric organisation.
  • The opportunity to grow and develop your skills and career within a leading retail group.


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