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Digital Marketing Lead

1 month ago

Melbourne, Victoria, Australia Frontline Retail Melbourne Full time

Are you a skilled marketing professional seeking flexibility? Frontline Retail Melbourne is looking for a Digital Marketing Lead to take the lead in driving their digital presence and elevate their customer experience.

Salary: $80,000 - $110,000 per annum

About the Role:

We are seeking an experienced Digital Marketing Lead to manage and optimise our Shopify platform, develop and execute strategies across social media channels, and utilise Podium to streamline customer interactions. You will also implement and manage campaigns in Klaviyo, creating targeted and effective email marketing strategies.

Responsibilities:

  • Manage and optimise the Shopify platform to enhance customer experience
  • Develop and execute strategies across social media channels
  • Utilise Podium to streamline customer interactions and improve brand reputation
  • Implement and manage campaigns in Klaviyo, ensuring targeted and effective email marketing strategies
  • Create visually appealing content using Canva to support social and digital marketing efforts

Requirements:

  • Proven experience in managing marketing initiatives, especially within the digital space
  • A strong understanding of e-commerce platforms, particularly Shopify
  • Hands-on experience with Google Ads, Facebook Ads Manager, and Instagram campaigns
  • Proficiency in Podium and Klaviyo platforms
  • Creative flair and the ability to produce engaging visuals in Canva
  • Excellent organisational and communication skills

Benefits:

  • Flexible, part-time hours to suit your schedule
  • A dynamic, supportive team environment
  • The chance to play a key role in shaping marketing strategies

About Us:

Frontline Retail Melbourne is a dynamic retailer based in Melbourne, offering a range of products to customers. We are committed to delivering excellent customer experiences and are seeking a talented Digital Marketing Lead to join our team.